Pandora Brings Personalized Radio to Windows Mobile

Pandora Brings Personalized Radio to Windows Mobile

Allows Windows Mobile Users to Enjoy Pandora Stations Anytime, Anywhere for Free

OAKLAND, Calif., Dec. 16 /PRNewswire/ -- Pandora, the personalized Internet radio service, today announced the release of its Windows Mobile application. For the first time ever, Pandora will be freely available on the Windows Mobile platform further delivering personalized radio beyond the PC. The application will feature the same functionality as the online version of Pandora, such as creating new stations, bookmarking songs, and rating songs with thumbs up or thumbs down.

This is the first time that Pandora is offering a mobile version of its online radio service for the Windows mobile platform. The Pandora application is now available on select, popular Windows Mobile handsets including the Verizon MotoQ9c, the Verizon HTC XV6900, the Sprint MotoQ9c and the Sprint HTC Touch. Pandora expects to release Windows mobile applications for additional handsets after the first of the year to further expand its reach as well as its mobile marketing options for advertisers. Pandora listeners can download the Windows Mobile Application by visiting http://www.pandora.com/on-windowsmobile.

"The launch of Pandora on Windows Mobile is in direct response to our listeners' requests," said Tim Westergren, Founder of Pandora. "We're thrilled to bring the on-the-go Pandora experience to users of Windows Mobile."

About Pandora:

Pandora (http://www.pandora.com/) is a personalized Internet radio and music discovery service available anytime and anywhere on the PC, in the home, and on mobile devices via partnerships with AT&T, Apple and Sprint. Pandora is based on the Music Genome Project begun in 2000 and is the most thorough analysis of popular music ever undertaken. Each song in this massive collection is analyzed by more than 30 trained musicians, and assessed against nearly 400 distinct musical attributes such as melody, harmony, and rhythm to capture its unique musical identity. Using this information to build playlists based on musical similarity, listeners can simply enter a favorite song or artist, and instantly launch a personalized listening experience which includes discovery of new bands, artists and songs. Today, Pandora has a growing user base of more than twenty million registered listeners, a database of over 550,000 songs, and national advertisers such as HP, Microsoft, Honda, Procter & Gamble, and Nike.

Source: Pandora

CONTACT: Michele Husak, Director of Communications of Pandora,
+1-510-451-4100, ext. 419, Michele@pandora.com

Web site: http://www.pandora.com/

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