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Tuesday, October 21, 2008

Borders and Waldenbooks Stores Nationwide to Host Halloween 'Spooktacular' Oct. 25

Borders and Waldenbooks Stores Nationwide to Host Halloween 'Spooktacular' Oct. 25

Family-Focused Event is Scary Good Fun for Kids and it's Free!

ANN ARBOR, Mich., Oct. 21 /PRNewswire/ -- Borders and Waldenbooks stores nationwide are preparing to welcome lots of little ghouls, witches and monsters Saturday, Oct. 25 beginning at 2 p.m. for a free family-friendly Halloween "Spooktacular" celebration filled with scary good fun. The event comes just in time as more people plan to celebrate Halloween this year versus last year (64.5% compared to 58.7%) according to a National Retail Federation survey conducted by BIGresearch. Borders knows that many families are looking for ways to break out the fun this Halloween without breaking the bank and the "Spooktacular" at Borders and Waldenbooks is the perfect solution - especially because the joy of reading is part of the fun!

(Logo: http://www.newscom.com/cgi-bin/prnh/20060208/BORDERSLOGO )

"Halloween can be a great escape from everyday life," said Borders Group's Senior Vice President of Merchandising Linda Jones. "For kids and their families, Borders and Waldenbooks stores are a great place to come for 'Spooktacular' because all of the free Halloween activities we offer are fun and even bring a little bit of learning into the mix ... without the kids even knowing it! The whole family can enjoy the day."

Everyone is welcome to come to the "Spooktacular" in costume (parents and caregivers too!) to enjoy Halloween story time where children will listen to captivating story tellers reading from books such as "Where is Baby's Big Pumpkin," "Halloween Jack," and "Goodnight Goon."

In addition, the haunted happenings include creative coloring and games such as "Monster Freeze," "Pumpkin Says," and "Ghost, Ghost, Boo!" For older children, there will be a Halloween-related treasure hunt involving finding letters throughout the store. All stores will also hold costume contests with prizes for the scariest, funniest, and cutest costumes, and many Borders and Waldenbooks staff members will be dressed up too. In some stores, there will even be trick-or-treat stations.

Kids and their parents will find plenty of Halloween-themed titles in store:

For kids ages 6-8
-- "Magic Tree House: Haunted Castle on Hallow's Eve"
-- "Junie B. Jones: Boo and I Mean It"
-- "Babymouse: Monster Mash"
-- "It's the Great Pumpkin Charlie Brown" (DVD)

For kids ages 9-12
-- "Inkdeath"
-- "Monsterology: The Complete Book of Monsterous Creatures"
-- "The Wandmaker's Guidebook"
-- "The Graveyard Book"

In addition, teens and adults are sure to find some chilling selections such as:

-- Stephen King's "The Dark Tower: The Long Road Home"
-- Max Brooks' "World War Z: An Oral History of the Zombie War"
-- Jeff Long's "Deeper"
-- Laurell K. Hamilton's "Blood Noir"
-- Extreme Pumpkins II: Take Back Halloween and Freak Out a Few More
Neighbors by Tom Nardone
-- "Bram Stoker's Dracula (Special Edition 2-Disc DVD)
-- "Halloween" (Restored-DVD)
-- "Carrie" (DVD)
-- "Interview with the Vampire" (DVD)
-- "The Mist" (DVD)

It won't be just books and movies to keep the adults up at night, Borders stores also have cool items from the Paperchase gifts and stationery boutique to add to the fun, including:

-- Bat tiaras for your favorite Halloween queen
-- Stick-on rock star sideburns, moustaches, mega brows and gnarly noses
for the finishing touch on your costume
-- Halloween lip gloss sets to shine on that spooky night
-- Halloween flash lights to illuminate the fun
-- Pumpkin carving kits to inspire true gourd creativity


In addition to the free "Spooktacular" events, Borders and Waldenbooks stores are also holding a three-day sale surrounding the holiday celebration beginning Oct. 23 and running through Oct. 25. Savings will be available on the entire stock of books in the mystery/thriller, science-fiction/fantasy, graphic novel and romance categories, as well as on certain Paperchase items and all calendars.

While shopping, Borders customers are invited to visit the Seattle's Best Coffee where, in honor of the "Spooktacular" Oct. 25, they can enjoy a free cookie when they buy a large beverage. Special seasonal treats to try include moist OvenSong Pumpkin Spice Loaf Cake with cream cheese icing and pumpkin spice streusel as well as the Maple White Mocha - a Fall twist on the popular White Chocolate Mocha drink - and Autumn Reserve coffee with natural sweetness and hints of spice.

About Borders Group, Inc.

Headquartered in Ann Arbor, Mich., Borders Group, Inc. (NYSE:BGP), is a leading retailer of books, music and movies with more than 28,000 employees. Through its subsidiaries, the company operates more than 1,100 stores worldwide primarily under the Borders(R) and Waldenbooks(R) brand names and recently launched Borders.com for online shopping. For more information, visit www.borders.com/aboutus.

Photo: http://www.newscom.com/cgi-bin/prnh/20060208/BORDERSLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Borders

CONTACT: Anne Roman of Borders, +1-734-477-1392

Web site: http://www.borders.com/
http://www.borders.com/aboutus

Company News On-Call: http://www.prnewswire.com/comp/106169.html


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