Rentrak Theatrical Announces Box Office Estimates for Weekend of September 14, 2008

Rentrak Theatrical Announces Box Office Estimates for Weekend of September 14, 2008

LOS ANGELES, Sept. 14 /PRNewswire-FirstCall/ -- Rentrak Theatrical, a business unit of Rentrak Corporation (NASDAQ:RENT), today announced the weekend theatrical box office estimates for the weekend period of September 12 through September 14, 2008 according to the company's Box Office Essentials(TM) theatrical box office data collection and analytical service.

The twelve estimated top producing motion pictures for the weekend, per data collected as of 9:30AM Pacific on Sunday, September 14, 2008 by Rentrak Theatrical include:

Rank Title Weekend Gross Locations

1 Burn After Reading $19,403,679 2651
2 Tyler Perry's Family That Preys $18,020,000 2070
3 Righteous Kill $16,500,000 3152
4 The Women $10,088,406 2962
5 The House Bunny $4,300,000 2763
6 Tropic Thunder $4,180,000 2927
7 The Dark Knight $4,015,000 2191
8 Bangkok Dangerous $2,400,000 2654
9 Traitor $2,132,000 2014
10 Death Race $2,017,035 2007
11 Babylon A.D. $1,775,000 2062
12 Mamma Mia! $1,744,550 1517

Weekend of 09/12/2008 to 09/14/2008

(C) 2008 by Rentrak Corporation

About Box Office Essentials

Box Office Essentials provides each studio with password-protected, real- time, web browser-based and 24/7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster, and better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.

About Rentrak Corporation

Rentrak Corporation, based in Portland, Oregon, is an information management company serving clients in the media, entertainment, retail and advertising industries. The company's Entertainment Essentials(R) suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate website at Rentrak.com.

Contacts: Rogers & Cowan for Rentrak Corporation
Sallie Olmsted Amanda Bartz
(310) 854-8124 (310) 854-8151
solmsted@rogersandcowan.comabartz@rogersandcowan.com

Source: Rentrak Corporation

CONTACT: Sallie Olmsted, +1-310-854-8124, solmsted@rogersandcowan.com,
or Amanda Bartz +1-310-854-8151, abartz@rogersandcowan.com, both of Rogers &
Cowan for Rentrak Corporation

Web site: http://www.rentrak.com/

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