Ticketmaster UK & Live Nation Introduce State of the Art Access Control in Live Nation Theatres

Ticketmaster UK & Live Nation Introduce State of the Art Access Control in Live Nation Theatres

LONDON, July 28/PRNewswire/ --

- Ticketmaster's AccessManager(R) now Installed in Apollo Victoria
Theatre, London, Dominion Theatre, London; Edinburgh Playhouse and Palace
Theatre, Manchester

Ticketmaster, the world's leading live entertainment ticketing
and marketing company, has launched its access control system,
AccessManager(R), in four of Live Nation's leading theatres - Apollo Victoria
Theatre, London, Dominion Theatre, London; Edinburgh Playhouse and Palace
Theatre, Manchester.

AccessManager(R), Ticketmaster's venue access and ticket
authentication system, enables these venues to utilise and coordinate all of
their ticketing services, providing a complete ticketing solution. The system
scans each ticket's unique barcode, validating tickets in real-time, granting
entry and detering counterfeiters by identifying invalid tickets and denying
access.

John Gibson, Director Theatre and Arts for Ticketmaster UK
said: "We are delighted to be working with Live Nation theatres on the
installation of our AccessManager(R) system into these premiere theatres,
which will offer theatre goers an enhanced ticketing experience. The venues
themselves will also benefit from additional management information by way of
an extensive suite of reporting options."

All four venues will benefit greatly from the AccessManager(R)
system as it enables them to offer TicketFast(R), Ticketmaster's print at
home ticketing solution. TicketFast(R) is a quick and convenient way to
receive tickets as customers can download and print their own tickets at home
immediately after purchase, rather than waiting for them to be posted or
spending time queuing at the box office. Each ticket has a unique barcode for
security, which is scanned at the venue by front of house staff using a hand
held scanner linked to the "real time" sales data of the event.

TicketFast(R) will maximise the opportunity for consumers to
purchase tickets on the day of the event providing greater flexibility and
increased sale opportunities to shows such as We Will Rock You, currently
playing at the Dominion Theatre or Wicked at the Apollo Victoria Theatre. The
Edinburgh Playhouse is one of the largest theatres in Europe, so security and
speed of entry is of paramount importance for the venue. The Manchester
Palace Theatre is one of the key regional theatres in the Live Nation network
hosting a large number of hugely popular performances with high demand,
enabling them to provide a streamlined customer experience.

Further consumer advantages are that lost or stolen tickets
purchased through Ticketmaster will be easily replaceable without comprising
security issues. The barcode on affected tickets can be invalidated and new
tickets issued complete with new barcodes, valid for entry by the
AccessManager system. AccessManager(R) also offers venues the ability to
offer MobileTicket, Ticketmaster's mobile ticketing service, in the future.

Peter Evans, divisional manager from Live Nation Theatrical,
said, "We are very pleased with the professional and efficient way in which
Ticketmaster planned and executed the launches of the AccessManager(R)
system. This will enable our venues to deliver the highest standard in event
experience to all our patrons. With TicketFast(R) offering flexibility and
AccessManager ensuring simple and secure entry management, Live Nation is
making sure it's theatre venues remain at the forefront of ticketing
technology."

About Ticketmaster

As the world's leading live entertainment ticketing and
marketing company, Ticketmaster connects the world to live entertainment.
Ticketmaster operates in 20 global markets, providing ticket sales, ticket
resale services, marketing and distribution through www.ticketmaster.com, one
of the largest e-commerce sites on the Internet; and international Web sites
including Ticketmaster.co.uk approximately 6,500 retail outlets; and 23
worldwide call centres. Established in 1976, Ticketmaster serves more than
9,000 clients worldwide across multiple event categories, providing exclusive
ticketing services for leading arenas, stadiums, professional sports
franchises and leagues, college sports teams, performing arts venues,
museums, and theatres. In 2007, the company sold more than 142 million
tickets valued at over $8 billion on behalf of its clients. Ticketmaster is
headquartered in West Hollywood, California and is an operating business of
IAC (NASDAQ: IACI).

Source: Ticketmaster UK Ltd

For more information contact: Jon Wiffen, Ticketmaster UK, Phone: +44-(0)207-344-4000

-------
Profile: intent