Revolutionary Web Destination iQuestions.com Invests Millions to Tackle Life's Toughest Questions

Revolutionary Web Destination iQuestions.com Invests Millions to Tackle Life's Toughest Questions

iQuestions.com Offers Extraordinary Advice By Leading Experts Through a Free Video-On-Demand Format

'I couldn't pull myself away! The Internet is the most powerful tool in the world today and THIS is how is should be used,' Lana, iQuestions user

NASHVILLE, Tenn., Jan. 18 /PRNewswire/ -- iQuestions.com is a new web destination by Unity Media Group, a media company that produces values-based HD video content and resources for today's culture. Designed as a resource for safe and trusted video answers to life's most important questions, iQuestions harnesses, in one location, the wisdom of the nation's leading experts on issues such as marriage, relationships, parenting, sexual intimacy, healthy living, money, career, and faith.

iQuestions is uniquely able to provide users with a virtual face-to-face experience via originally-produced videos with a growing list of over twenty- five well-known authors such as business professional Barbara Glanz, financial expert Ron Blue, psychologist Kevin Leman and relationship guru Gary Smalley. "Such a brilliant idea! It's a whole new way of learning. I'm fired up to be involved," said Smalley whose books and videos have sold over 11 million copies.

"We would all love to sit across the coffee table from a leading expert, someone we respect and admire and be able to ask them the questions that are important to us. That's why we created iQuestions.com," says founder and CEO Michael Boerner. "This rich, caring content has the power to transform people's lives."

With more people utilizing the Internet to find help, iQuestions is filling this need by providing safe and trusted answers in many categories, in short 2-3 minute videos. Women ages 24-54 are the site's primary audience. Its focus to grow and maintain healthy relationships, establish fulfilling careers, gain financial independence and build a community of support is enhanced by the resources and content on iQuestions. Resources include the on-line discussion groups; a great place for people to talk about their own lives, exchange tips, stories and find support. iQuestions also makes resources available in its unique store where each book or video series is personally explained by the author through a short video clip. iQuestions found that women who are looking for quality information are very excited about this innovative easy-to-use free resource. However, the content is not just for women; answers were also created with men in mind. Many of the videos are straight forward, hard hitting, and targeted at men, answering questions such as, "My wife had an affair. Why?" or, "Since the first year or so of our marriage, why has our sex life has gone down the drain?"

Studies show that 71 percent of mothers use the Internet for product information and advice and 80 percent watched an online video in the past seven days. Moms in the U.S. are the most powerful consumer group, purchasing a staggering $2.1 trillion worth of products and services for their families each year (MarketingtoMOMS.com). According to polls conducted by the Pew Internet and American Life Project from 2004 through 2006, statistics show that when using the Internet, 78 percent of Americans are researching a product or service, 58 percent are seeking information or support regarding a personal situation, 44 percent are looking for financial information and 30 percent are seeking answers to spiritual questions. The Internet has rapidly become the first choice to seek information when people are confronted with important questions and decisions. iQuestions users are no exception:

-- "If I were to think of the perfect way to use the Internet, it would be
this site. I've turned all my friends on to it and we talk about the
answers over coffee!"
-- "Some of the "intimacy" answers are so well done, and have really
gotten me and my husband thinking and connecting more! Kudos!"
-- "Your site challenges me to confront myself-the good and the bad. It
feels like your experts are holding my hand, allowing me to see myself
clearly for the first time."

While the Internet offers a wealth of resources, the volume of information available on any topic from A to Z can be overwhelming and is not always trustworthy. "People don't have time to sort through the mass of content generated by powerful search engines. It's one of the unique benefits to iQuestions users," says Boerner. "We're providing the best information in one destination because it has passed through a vetting process that results in exclusively expert content." iQuestions has produced a growing library of over 1,000 videos to date -- these personal, specific answers bring an unmatched "one-on-one" user experience to each person -- expert answers you can trust!

Unity Media Group was established in 2006 and has invested over $4 million into the development of iQuestions. Unity Media Group is a privately held corporation based in Boise, Idaho.

www.unitymg.com, www.iQuestions.com

For interview opportunities please contact:
Lesley Bur bridge-Bates
L.A.B Media
(615) 321-6400
lesley.bates@labmediaonline.com

First Call Analyst:
FCMN Contact:

Source: L.A.B. Media

CONTACT: Lesley Bur bridge-Bates, L.A.B. Media, +1-615-321-6400,
lesley.bates@labmediaonline.com

Web site: http://www.iquestions.com/
http://www.unitymg.com/

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