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Thursday, January 31, 2008

Premiere Radio Networks Renews Deal With Take on the Day and the Dr. Laura Program

Premiere Radio Networks Renews Deal With Take on the Day and the Dr. Laura Program

LOS ANGELES, Jan. 31 /PRNewswire/ -- Premiere Radio Networks announced today it has renewed its long-term contract with Take On The Day LLC to continue providing ad sales and satellite distribution of The Dr. Laura Program -- the #1 radio show in Los Angeles from noon -- 3 p.m. PT. Dr. Laura is also the top-syndicated personality in Los Angeles. (Source: Arbitron, FA'07, MSA, Exact Times, AQH, P 12+ & A 25-54). Take On The Day will continue to produce and nationally syndicate the program.

President of Premiere Radio Charlie Rahilly stated, "We're excited to continue our relationship with Dr. Laura."

"Dr. Laura is a leader in Talk radio and her relationship with advertisers is first-class. The value reached by our clients is proof positive of the impact she has on her loyal audience," stated Premiere Radio Senior VP/Director Talk Radio Sales Dan Metter. "We look forward to continuing our relationship with Take On The Day and Dr. Laura."

Take On The Day President Geoff Rich commented, "This is a continued union of the best in the business. Premiere Radio and the advertisers they bring to us are best in class -- a perfect combination with the top-rated female broadcaster of all time."

Some of the program's long-term advertisers include OnStar by GM, ProFlowers(R) and The Vermont Teddy Bear Company.

With a broadcast career spanning more than 30 years, Dr. Laura continues to dispense her no-nonsense advice to millions of listeners each week. She was the first woman to ever receive a Marconi Award for Network/Syndicated Personality of the Year. In addition, Dr. Laura is the author of 10 New York Times best-selling books, including The Proper Care & Feeding of Marriage (2007), and host of a successful one-woman show, Dr. Laura: In My Never To Be Humble Opinion. Dr. Laura supports Operation Family Fund, a non-profit organization benefiting the injured and families of those who have been injured or killed as a part of the global war on terrorism. To date, she has raised more than $500,000 to benefit the organization. The Dr. Laura Program broadcasts Monday through Friday from noon to 3 p.m. PT on more than 250 radio stations nationwide.

About The Dr. Laura Program/Take On The Day LLC

Take On The Day LLC is an independent radio syndication and theatrical company owned by Dr. Laura Schlessinger and Geoff Rich. Established in 2005, it produces and distributes The Dr. Laura Program: the internationally acclaimed radio program broadcast Monday through Friday from noon to 3 p.m. PT on more than 250 radio stations, Armed Forces Radio and XM Radio. The program has more than 8 million weekly listeners in 40 countries around the globe. Additionally, Take On The Day produces the one-woman show Dr. Laura: In My Never To Be Humble Opinion which has played to capacity crowds from coast to coast. Please visit http://www.drlaura.com/ for more information.

About Premiere Radio Networks

Premiere Radio Networks, Inc., a subsidiary of Clear Channel Communications (NYSE:CCU), syndicates 90 radio programs and services to more than 4,600 radio affiliations and reaches over 190 million listeners weekly. Premiere Radio is the number one radio network in the country and features the following personalities: Rush Limbaugh, Jim Rome, Casey Kasem, Ryan Seacrest, Glenn Beck, Bob (Kevoian) & Tom (Griswold), Delilah, Steve Harvey, Whoopi Goldberg, Blair Garner, George Noory, John Boy and Billy, Donald Trump, Big Tigger, Bob Costas and others. Premiere is based in Sherman Oaks, California, with 13 offices nationwide.

First Call Analyst:
FCMN Contact:


Source: Premiere Radio Networks, Inc.

CONTACT: Rachel Nelson of Premiere Radio Networks, +1-818-461-8057,
rnelson@premiereradio.com; or Cecilia Cardenas of Take On The Day LLC,
+1-212-239-2988, ext. 309, ccardenas@totdradio.com

Web site:

http://www.premiereradio.com/
http://www.drlaura.com/


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