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Tuesday, January 01, 2008

MSN and NBC's 'The Biggest Loser' Team Up to Launch 'The Biggest Loser' Million Pound Match-Up

MSN and NBC's 'The Biggest Loser' Team Up to Launch 'The Biggest Loser' Million Pound Match-Up

Starting today, Americans will have the opportunity to team up and compete in a nationwide effort to lose over 1 million pounds.

REDMOND, Wash., Jan. 1 /PRNewswire-FirstCall/ --
Who: MSN Health & Fitness and NBC's "The Biggest Loser" today announced
"The Biggest Loser" Million Pound Match-Up, a challenge to America
to lose 1 million pounds during the course of the show "The
Biggest Loser: Couples."
(Logo: http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO )

What: From Jan. 1 to March 11, 2008, Americans will have the opportunity
to register with a workout partner on BiggestLoser.msn.com and
compete in "The Biggest Loser" Million Pound Match-Up, inspired by
NBC's "The Biggest Loser: Couples." Participants will be able to
test their fitness knowledge and receive expert fitness advice
from "The Biggest Loser" trainers Bob Harper and Jillian Michaels
as well as from MSN Health & Fitness experts, and will have the
chance to win daily prizes. Using Windows Live Spaces,
participants can document their weight loss journey, connect with
other participants in their area and help support each other in a
virtual community. The top five teams will win a trip to Los
Angeles for NBC's "The Biggest Loser: Couples" finale, and the
winning team will get a luxury fitness trip for two and a personal
trainer for a year.

Why: To help inspire and motivate Americans, MSN Health & Fitness is
teaming up with NBC's "The Biggest Loser" to launch "The Biggest
Loser" Million Pound Match-Up to help provide a setting where
Americans can join with a partner to lose weight and have fun
while they do it.

Where: Participants can visit http://biggestloser.msn.com/ to review full
rules and details and sign up for the sweepstakes. Representatives
of MSN and "The Biggest Loser" will be touring five cities --
Chicago, Houston, Miami, Wichita, Kan., and Mesa, Ariz. -- to help
raise awareness of obesity in the United States, promote the
sweepstakes and encourage Americans to participate.

About MSN and Windows Live


MSN attracts more than 465 million unique users worldwide per month. With localized versions available globally in 42 markets and 21 languages, MSN is a world leader in delivering compelling programmed content experiences to consumers and online advertising opportunities to businesses worldwide. Windows Live, a set of personal Internet services and software, is designed to bring together in one place all the relationships, information and interests people care about most, with enhanced safety and security features across their PC, devices and the Web. MSN and Windows Live are offered alongside each other as complementary services. Some Windows Live services entered an early beta phase on Nov. 1, 2005; these and future beta updates can be found at http://ideas.live.com/. Windows Live is available at http://www.live.com/. MSN is located on the Web at http://www.msn.com/. MSN worldwide sites are located at http://www.msn.com/worldwide.ashx.

About Microsoft

Founded in 1975, Microsoft (NASDAQ:MSFT) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

First Call Analyst:
FCMN Contact:

Photo:

http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO
AP Archive:

http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Microsoft

CONTACT: Rapid Response Team, Waggener Edstrom Worldwide,
+1-503-443-7070, rrt@waggeneredstrom.com, for Microsoft

Web site:

http://www.microsoft.com/

NOTE TO EDITORS: If you are interested in viewing additional information on Microsoft, please visit the Microsoft Web page at http://www.microsoft.com/presspass on Microsoft's corporate information pages. Web links, telephone numbers and titles were correct at time of publication, but may since have changed. For additional assistance, journalists and analysts may contact Microsoft's Rapid Response Team or other appropriate contacts listed at http://www.microsoft.com/presspass/contactpr.mspx .

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