Maxell Partners With the House of Blues(R) Music Clubs Nationwide as the 2008 Official Blank Media and Accessory Sponsor

Maxell Partners With the House of Blues(R) Music Clubs Nationwide as the 2008 Official Blank Media and Accessory Sponsor

Sweepstakes offers chance to win a musical getaway

LAS VEGAS, Jan. 28 /PRNewswire/ -- Maxell Corporation of America has announced its sponsorship of the House of Blues Music Clubs Nationwide, combining premium media and accessories with great entertainment experiences under one roof.

(Photo:

http://www.newscom.com/cgi-bin/prnh/20080128/NYM090 )

Music fans will also have a chance to win a trip to a concert of their choice, courtesy of Maxell, by entering at www.maxell-sweeps.com.

The grand prize includes round-trip airfare for 2, hotel accommodations, 2 tickets to House of Blues concert, and a $500 House of Blues Gift Card. Ten runners-up will receive 2 tickets and a $200 gift card.

"We are pleased to bring our maximum performance media and accessories to center stage at this celebrated venue," said Cheryl Severini, senior marketing manager of Maxell. "This is a great opportunity to connect with music fans nationwide and further build our brand presence."

As part of the sponsorship agreement, the House of Blues will feature Maxell branded signage in venue poster boxes, and incorporate Maxell music- themed video spots on the onstage screen pre-show and House of Blues televisions located throughout the venue.

The House of Blues is located in 10 major US cities and offers more than 2,400 shows a year.

About Maxell

Maxell Corporation of America, a technology and marketing leader, is a full line manufacturer of digital media products for consumer, professional and data storage markets. Maxell is a recognized brand for over thirty years that delivers a comprehensive line of digital tape and disc-based recording media products for consumer audio, video, camcorder and data storage applications. The company also has a full line of electronics care, maintenance, and accessory products including headphones, plasma TV cleaners, and iPod/MP3 peripherals such as chargers, skins and speakers. www.maxell.com

Photo:

http://www.newscom.com/cgi-bin/prnh/20080128/NYM090
Source: Maxell Corporation of America

CONTACT: Donna Austi of Cohn & Wolfe, +1-212-798-9788,
Donna_Austi@cohnwolfe.com, for Maxell Corporation of America

Web site:

http://www.maxell.com/

-------
Profile: intent