iVideosongs Enables Aspiring Musicians to Learn How to Play Their Favorite Songs From Original Artists and Top Instructors

iVideosongs Enables Aspiring Musicians to Learn How to Play Their Favorite Songs From Original Artists and Top Instructors

Participating Artists Include Graham Nash (Crosby, Stills & Nash), Alex Lifeson (Rush), Chris Henderson (3 Doors Down), Jeff Carlisi (38 Special) and Many More

PALM SPRINGS, Calif., Jan. 29 /PRNewswire/ -- DEMO 08 -- iVideosongs announced today the launch of its beta on-demand, high-def video service (http://www.ivideosongs.com/) that shows aspiring musicians of all skill levels how to play their favorite songs. iVideosongs instruction is provided by the original artists who wrote and performed the songs and also by expert instructors. iVideosongs is introducing its new service at the DEMO 08 conference, one of the premier venues for launching new companies and services.

"Aspiring musicians want to play complete songs accurately, and that's exactly what we give them," said Tim Huffman, CEO of iVideosongs. "We've recruited established artists, legendary sidemen and some of the best instructors on the planet to teach rock, pop, blues and country songs. With iVideosongs, aspiring musicians learn the songs at their pace, when and where they want."

iVideosongs has licensed full rights to its songs from BMG Music Publishing, EMI Music Publishing, Sony/ATV Music Publishing, Universal Music Publishing Group, Warner/Chappell Music and also many secondary and tertiary publishers. This allows the company to provide complete and accurate instructional titles, presented exactly as they were originally written and performed. The iVideosongs titles are primarily for electric and acoustic guitarists, but titles for bass, keyboards and drums are also included in the launch.

Artists from The Doobie Brothers, The Allman Brothers Band, Sting's band, 3 Doors Down, Switchfoot, Rush, 38 Special, Alter Bridge and Vertical Horizon are featured in the iVideosongs catalog. Other participating artists include Graham Nash, Jim Messina, Russ Kunkel, Scotty Moore and Giles Martin.

"It means a lot to me that people want to learn my songs and that they want to play them the same way I wrote and performed them," said John Oates, songwriter and co-founder of the rock and soul band, Hall & Oates. "iVideosongs gives me a very personal and powerful way to connect with my fans, and an unparalleled way to show them how to play my songs."

iVideosongs customers can choose a skill level and genre, and then download the high-def titles to their personal computer, iPod or other device. Each song title is presented in chapter format, so aspiring musicians learn the introduction, verse, chorus, bridge, outro and other elements in bite-size pieces and at their own pace. Each title also includes a master performance, so customers can compare their progress against the song, and tablature notation to aid in learning. Titles featuring artists also include an interview segment, where they reveal the inspiration and influences that went into the creation of the song.

The iVideosongs site also offers free tutorials to help aspiring musicians develop proficiency in techniques such as slide guitar, playing chordal fills and walking bass lines.

"A consistent theme in today's greatest innovations is giving individuals easy, on-demand access to highly desired content that was previously unobtainable," said Chris Shipley, executive producer of the DEMO conferences. "We selected iVideosongs to present at DEMO because its disruptive solution has the potential to be a very powerful democratizing force in music instruction."

iVideosongs titles live on customers' devices, so they can practice whenever and wherever they like -- and at $4.99 to own an instructor title and $9.99 to own an artist title -- they are a highly cost-effective option compared to private instruction, which may cost $35, $50 or even more an hour.

"Some musicians may learn a segment after two or three times through, while others may need to practice it 10 or more times. We cater to both," Huffman said.

iVideosongs has a patent-pending instruction methodology that features close-up images of both hands on a guitar or piano, for instance, that can be consumed by customers at their own speed and on their own schedule.

iVideosongs.com debuts as a beta site with an introductory catalog of 50 song titles and 25 tutorials. The catalog features a balance of songs from today's artists and also some classic rock songs. "We're eager to interact with the vibrant community of musicians and get their feedback on our site, content and future direction of the catalog," said Huffman. "We plan to add titles on a weekly basis and make them available on the site thru the course of the beta."

Huffman continued, "Musicians across the country have told us they are frustrated by the poor quality video scattered around the Internet, by being limited to riffs and techniques instead of songs, and by the one-dimensional and inaccurate tablature sites. We're going to change the music-instruction landscape by showing aspiring musicians how to play complete songs accurately, in a clear and easy-to-follow format."

iVideosongs.com features:
-- Original artists and world-class instructors showing how to play
complete and accurate songs
-- Rock, pop, blues and country titles and multiple skill levels
-- Purchased titles can be played on-demand on multiple devices
-- Tablature and chord notation included for each title to aid in learning
-- Free technique tutorials (slide guitar, chordal fills, walking bass
lines, etc.)
-- Patent-pending video instruction technique in high-def

Pricing and availability

The iVideosongs beta site is available today at http://www.ivideosongs.com/. Pricing ranges from $4.99 for an instructor title to $9.99 for an artist title. Tutorials are free.

iVideosongs at DEMO
iVideosongs is at station 68 in the DEMO 08 Pavilion.

About iVideosongs

iVideosongs is the pioneering music instruction service that enables aspiring musicians of all skills levels to learn how to accurately play complete songs from the original artists who wrote and performed them, and also from legendary side-men and a staff of exceptional instructors. iVideosongs on-demand, high-def video titles live on customers' computers, iPods and other devices, and are accessible to them whenever and wherever they like. Visit http://www.ivideosongs.com/ to start learning today.

iVideosongs and iVideosongs.com are trademarks of iVideotunes, Inc. All other registered or unregistered trademarks are the sole property of their respective owners.

Media Contacts:
Andy Coffaro
FortyThree, Inc.
831.401.3175
iVideosongs@fortythreepr.com

First Call Analyst:
FCMN Contact:

Source: iVideosongs

CONTACT: Andy Coffaro of FortyThree, Inc., +1-831-401-3175,
iVideosongs@fortythreepr.com, for iVideosongs

Web site:

http://www.ivideosongs.com/

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