BLOOMBERG TV Investigates the Deadly World of Ethanol

BLOOMBERG TV Investigates the Deadly World of Ethanol

NEW YORK, Jan. 22 /PRNewswire/ -- Brazil -- the world's largest ethanol exporter -- is in the midst of a bio-fuel boom. Yet as the riches pile up, conditions grow worse for many of the sugar cane workers. Over 3 years, cane harvesters have suffered 82,000 injuries and more than 300 deaths. A BLOOMBERG TELEVISION(R) half-hour primetime special report, which airs this Thursday, documents the abuses endured by Brazil's army of migrant workers who harvest the sugar cane that is turned into ethanol.

Hosted by anchor Mike Schneider, the special report, titled "Deadly Brew: The Human Toll of Ethanol," will take BLOOMBERG TELEVISION viewers to the sugar cane fields of Brazil. There they'll meet a group of workers jailed for more than a month because they went on strike against an ethanol mill; a former sugar cane cutter-turned union leader, Carlita da Costa, who's fighting for basic rights for her 1,500 union members; and a Brazil Labor Ministry prosecutor.

"Deadly Brew: The Human Toll of Ethanol," will air in the US on Thursday, January 24th at 7:00PM, 9:00PM and 11:00PM ET, Friday, January 25th at 11PM ET and Saturday, January 26th at 8:30AM ET. The special will air in the UK, Asia and Brazil on Friday, January 25th at 11:00 ET with repeats throughout the weekend.

This exclusive content and follow up reports are available to the public on the BLOOMBERG TELEVISION network, as well as to users of the BLOOMBERG PROFESSIONAL(R) service. Clips from the interviews will be archived and available via the BLOOMBERG PROFESSIONAL service.

About Bloomberg Television

The BLOOMBERG TELEVISION(R) service is the only worldwide 24-hour business and financial television network, broadcasting in seven languages to more than 200 million homes via eleven channels. BLOOMBERG TELEVISION programming is created exclusively by the global BLOOMBERG NEWS(R) service with more than 2,300 professionals in over 130 bureaus. The dynamic BLOOMBERG TELEVISION screen adds depth and context to on-air reports, providing viewers with charts, breaking news, stock quotes and relevant stock indexes in real time gleaned from the news, data and analytics tools of the BLOOMBERG PROFESSIONAL(R) service.

About Bloomberg

Bloomberg is the leading global provider of financial data, news and analytics. The BLOOMBERG PROFESSIONAL(R) service and Bloomberg's media services provide real-time and archived financial and market data, pricing, trading, news and communications tools in a single, integrated package to corporations, news organizations, financial and legal professionals and individuals around the world. Bloomberg's media services include the global BLOOMBERG NEWS(R) service with more than 2,300 professionals in over 130 bureaus worldwide; the BLOOMBERG TELEVISION(R) 24-hour business and financial network produced and distributed worldwide on eleven channels in seven languages; and BLOOMBERG RADIO(R) services providing up-to-the-minute news on XM, Sirius and WorldSpace satellite radio globally and on WBBR 1130AM in New York. In addition, Bloomberg publishes BLOOMBERG MARKETS(R) magazine and BLOOMBERG PRESS(R) books for investment professionals. For more information please visit http://www.bloomberg.com/.

BLOOMBERG, BLOOMBERG PROFESSIONAL, BLOOMBERG MARKETS, BLOOMBERG NEWS, BLOOMBERG ANYWHERE, BLOOMBERG TELEVISION, BLOOMBERG RADIO, BLOOMBERG PRESS and BLOOMBERG.COM are trademarks and service marks of Bloomberg Finance L.P., a Delaware limited partnership, or its subsidiaries. BTV is a trademark and service mark of Bloomberg L.P., a Delaware limited partnership. All rights reserved.

Source: BLOOMBERG

CONTACT: Heidi Tan of Bloomberg LP, +1-212-617-5375,
htan14@bloomberg.net

Web site:

http://www.bloomberg.com/

-------
Profile: intent