QVC Reports Best Sales Weekend in Its 21-Year History
QVC Reports Best Sales Weekend in Its 21-Year History
WEST CHESTER, Pa., Dec. 4 /PRNewswire/ -- QVC, Inc. reports a record- breaking weekend for Saturday, December 1 and Sunday, December 2, with domestic orders exceeding $105 million, the highest in the company's 21-year history. Additionally, the company's domestic Web site, QVC.com, experienced its best weekend ever with more than $25 million in orders taken.
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The weekend kicked off with celebrated skincare brand philosophy claiming its biggest day in its QVC history, with over 314,000 units ordered in the 24- hour period. The key attraction of the day was the philosophy extreme gratitude four-piece fragrance collection offered as a Today's Special Value(R). Other philosophy big sellers during the day included philosophy bubbly 3-in-1 shower gel, 24 oz. and philosophy purity made simple, 32 oz.
On Sunday, QVC offered shoppers the Dell(TM) Inspiron notebook or desktop computer as a Today's Special Value(R) with more than 31,000 units ordered. During the 3 PM (ET) Dell broadcast, viewers had the rare opportunity to listen to one of the true pioneers and founders of the personal computer industry, company Chairman and CEO Michael Dell. During his QVC appearance, Mr. Dell demonstrated the product and talked to customers about the QVC offering. He also shared a little Dell history including how he started the company from a University of Texas dorm room at the age 19. In addition, eight customers who phoned in during the show were able to chat with Mr. Dell about their purchases.
"When we provide our customers with compelling product offerings and great values, they respond and this weekend was an exceptional example of that," stated President and CEO Mike George. "Not only did our current customer base log-on and dial-in for great products, but we also attracted more than 25,000 new customers who recognized QVC as a great destination for holiday shopping."
Additional big sellers for the weekend included the Bose(R) Wave music system; Kodak digital camera; portable GPS navigation system; Lexmark(R) wireless printer, scanner and copier; digital picture frame; Cook's Essentials(R) digital pressure cooker; and flameless candles.
About QVC
QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (NASDAQ:LINTA), is one of the largest multimedia retailers in the world, with annual revenue of more than $7 billion. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 166 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, West Chester, Pa.-based QVC has shipped more than a billion packages in its 21-year history.
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Source: QVC, Inc.
CONTACT: Bonnie Clark of QVC, Inc., +1-484-701-1647,
Bonnie_Clark@QVC.com
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