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Tuesday, December 04, 2007

Alvin and the Chipmunks Holiday Classic Song Shines in New Music-and-Rhythm-Based Game Available Now

Alvin and the Chipmunks Holiday Classic Song Shines in New Music-and-Rhythm-Based Game Available Now

GRAMMY AWARD-WINNING THE CHIPMUNK SONG (CHRISTMAS DON'T BE LATE) HAS BEEN FEATURED ON TV HITS SUCH AS FRIENDS, THE SOPRANOS, SNL, BOSTON LEGAL AND UGLY BETTY

HOLLYWOOD, Calif., Dec. 4 /PRNewswire/ -- Alvin and the Chipmunks, the #1 kids musical act of all time, will perform their holiday hit The Chipmunk Song (Christmas Don't Be Late) in their video game Alvin and the Chipmunks. The video game ships to North American retailers today, just 10 days before the December 14, 2007 theatrical release of the live action film of the same name from Twentieth Century Fox.

Released as a part of a novelty record in the fall of 1958, The Chipmunk Song (Christmas Don't Be Late) was the first hit from The Chipmunks. Written and sung by Ross Bagdasarian, Sr., in what has become the Chipmunks' signature sound, the song was credited to a fictional group "The Chipmunks" comprised of Alvin, Simon and Theodore, who were named after actual executives at Bagdasarian's first record label, Liberty Records. The record became an immediate success, selling more than 4 million copies in seven weeks and spending four weeks at No. 1 on the Billboard Hot 100 Chart. It went on to earn three Grammy(R) Awards and a nomination for Record of the Year, and has enjoyed tremendous popularity every year since.

Alvin's ditty about wanting a hula hoop (which was THE hot new toy that first year) has gone on to become part of our pop culture and has been featured in various film and television hits, including Saturday Night Live, Friends, The Sopranos, Almost Famous, King of Queens, Nip/Tuck, Boston Legal, Ally McBeal and Ugly Betty.

"Alvin and the Chipmunks have entertained three generations of fans," said Ross Bagdasarian, Jr., President of Bagdasarian Productions, LLC. "Next year marks the 50th anniversary of the franchise, and gives parents an opportunity to introduce their kids to the same trio they grew up with twenty years earlier through the new Alvin and the Chipmunks videogame and live action film."

"I look so cool in my first video game AND major motion picture ...." said Alvin, lead singer of the band. "By the way, if all you fans are wondering, I finally did get the hula hoop. Now if you're listening Dave, I want a Maserati."

In addition to the Chipmunk Song, the game features 40 popular hits and cult favorites that parents and kids alike can play along to. These songs include chart-topping songs originally written by artists such as RUN-DMC, Boy George and Blink 182. It is available for the PLAYSTATION(R)2 computer entertainment system, the Wii(TM) and Nintendo DS(TM) videogame systems from Nintendo, and PC. The game has been rated E for Everyone by the ESRB and is available at retailers nationwide today. For more information about this game please visit http://www.thechipmunksmoviegame.com/.

About Brash Entertainment

Brash Entertainment is a video game company focused on developing compelling, high-quality games based on theatrical properties. By collaborating closely with top creative talent from both Hollywood and the game industry, Brash delivers deeply satisfying games that extend the filmmakers' vision into the best possible entertainment experience for gamers. The company has long-term partnerships with leading Hollywood studios including Lions Gate Films, Twentieth Century Fox Licensing and Merchandising, Universal Studios Licensing, Vanguard Animation, and Warner Bros. Interactive Entertainment. Currently, Brash has more than 40 licenses and 12 games in production across all genres including kids, horror, action, and adventure games. Launched with significant investment from a group of investors lead by Abry Partners LLC, Brash is committed to opening creative avenues for filmmakers and game developers, and providing gamers with exciting new ways to engage with the stories, characters, and drama of their favorite movies.

About Twentieth Century Fox Licensing & Merchandising

A recognized industry leader, Twentieth Century Fox Licensing and Merchandising licenses and markets properties worldwide on behalf of Twentieth Century Fox Film Corporation, Twentieth Television and Fox Broadcasting Company, as well as third party lines. The division is aligned with Twentieth Century Fox Television, one of the top suppliers of primetime entertainment programming to the broadcast networks.

About Alvin and the Chipmunks Theatrical Release

ALVIN AND THE CHIPMUNKS, a global phenomenon to generations of fans, becomes a live action/CGI motion picture event with a contemporary comic sensibility. Songwriter Dave Seville transforms singing chipmunks Alvin, Simon and Theodore into pop sensations -- while the out-of-control trio lays waste to Dave's home, wreaks havoc with his career, and turns Dave's once-orderly life upside-down. Directed by Tim Hill, produced by Janice Karman & Ross Bagdasarian Jr., and written by Jon Vitti Alvin and the Chipmunks stars Jason Lee, Justin Long, David Cross and Cameron Richardson. This film will be in theatres December 14, 2007.

Alvin and the Chipmunks Motion Picture (C) 2007 Twentieth Century Fox Film Corporation and Regency Entertainment (USA), Inc. in the U.S. only. (C) 2007 Twentieth Century Fox Film Corporation and Monarchy Enterprises S.a.r.l. in all other territories. Alvin and the Chipmunks and Characters TM & (C) 2007 Bagdasarian Productions, LLC. All rights reserved. (C) 2007 Twentieth Century Fox Film Corporation. All rights reserved. (C) 2007 Brash Entertainment, LLC. Brash Entertainment and its respective logos are trademarks and/or registered trademarks of Brash Entertainment, LLC in the U.S. and other countries. All rights reserved. All other trademarks and copyrights are the property of their respective holders.

THE CHIPMUNK SONG (CHRISTMAS DON'T BE LATE) LYRICS:
All right you Chipmunks! Ready to sing your song?
-- I'll say we are!
-- Yeah!
-- Let's sing it now!
Okay, Simon?
-- Okay!
Okay, Theodore?
-- Okay!
Okay, Alvin? Alvin? ALVIN!
-- OKAY!!!


Christmas, Christmas time is near
Time for toys and time for cheer
We've been good, but we can't last
Hurry Christmas, hurry fast
Want a plane that loops the loop
Me, I want a hula hoop
We can hardly stand the wait
Please Christmas, don't be late.

Okay fellas get ready
That was very good, Simon.
-- Naturally.
Very good Theodore.
-- Ahhh.
Ah, Alvin, you were a little flat, watch it.
Ah, Alvin. Alvin. ALVIN!
-- OKAY.


Want a plane that loops the loop
I still want a hula hoop
We can hardly stand the wait
Please Christmas, don't be late.
We can hardly stand the wait
Please Christmas, don't be late.


Very good, boys -- Lets sing it again! Yeah, let's sing it again!
No, that's enough, lets not overdo it
-- What do you mean overdo it?
-- We want to sing it again!
Now wait a minute, boys
-- Why can't we sing it again?
-- [chipmunk chatter]
Alvin, cut that out.. Theodore, just a minute.
Simon, will you cut that out? Boys...


First Call Analyst:
FCMN Contact:


Source: Brash Entertainment

CONTACT: Abby Topolsky, Manager, Public Relations, +1-323-330-8503,
atopolsky@brashent.com, or Tiffany Spencer, VP Communications,
+1-323-330-8549, tspencer@brashent.com, both of Brash Entertainment; or Dan
Strickford of PMK|HBH, +1-310-289-6200, dan.strickford@pmkhbh.com, for Brash
Entertainment

Web site:

http://www.thechipmunksmoviegame.com/


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