Mariel Hemingway, Travelers Advantage in Starring Marketing Role

Mariel Hemingway, Travelers Advantage in Starring Marketing Role

NORWALK, Conn., Aug. 7 /PRNewswire/ -- A famous movie star, TV actress, producer and best-selling author has joined a leading national travel company to shine the spotlight on travel trends, destinations and style.

(Photo:

http://www.newscom.com/cgi-bin/prnh/20070807/NYTUFNS2 )

Oscar-nominated Mariel Hemingway, granddaughter of illustrious author Earnest Hemingway, who has starred in 30 films and made numerous TV appearances, has partnered with Affinion Group as a celebrity spokesperson for the group's Travelers Advantage travel company.

Under the agreement, Travelers Advantage has launched a series of monthly news releases and columns called "Travels With Hemingway," to promote travel, treks and exciting vacations.

"As a movie star, actress and author, my career has taken me to exotic destinations around the world," Hemingway said. "Together with Travelers Advantage, we will journey the globe to bring you the most exciting, inspiring and exhilarating travel excursions. I'm eager to share my favorite spots, travel tips and perspectives."

Hemingway was always destined to be well-known and publicly recognized, and at the young age of 13, she became famous in her own right when she made her silver screen debut in "Lipstick." Four years later her work in Woody Allen's "Manhattan" earned her an Oscar nomination.

Now at the age of 45, Hemingway is a wife and mother of two, Dree 19 and Langley 17. Over the last 22 years, she has also pursued her passion for yoga and health and is now a voice of holistic and balanced living. As part of that role, she has lead wellness retreats all over America, sharing her insights about yoga, meditation, nutrition, and home. Hemingway's second book called "Mariel Hemingway's Healthy Living from the Inside Out," a how-to guide to finding one's balance and health, was released earlier this year. Additionally she is producing her grandfather's epic best-seller "A Moveable Feast," a set of memoirs of his experiences in 1920s Paris, for film.

"We are thrilled about our new relationship with Mariel Hemingway and sailing to new levels in travel adventure with this famous icon of the silver screen," said Leslie Downey, director of Travelers Advantage and TravelersAdvantage.com. "Together we are destined for a blockbuster hit in the travel industry."

About Travelers Advantage

Members of Travelers Advantage (www.travelersadvantage.com or 1-877-841- 1335) can save money on air travel, cruises, car rentals and accommodations, as well as earn five percent cash back on eligible travel booked with preferred providers through the service. Membership in Travelers Advantage can be enjoyed during the first month for only $1. The trial membership can be canceled at any time during the one-month trial period by calling toll free and owing nothing further. Unless the member calls to cancel during the trial, the membership will be extended automatically for an entire year at the $9.99 monthly fee and automatically renewed annually upon expiration at the then-current monthly fee, billed to a credit card account, without the member having to do anything further. Additionally, members may call toll free to cancel at any time and receive a pro-rata refund of their then current membership fee. Travelers Advantage is offered by Affinion Group, a leader in the membership, insurance and loyalty marketing businesses, providing products and services that touch the lives of millions of Americans.

About Affinion Group

Affinion Group, www.affiniongroup.com, is a leading affinity direct marketer of value-added membership, insurance and package enhancement programs and services to consumers. With more than 30 years of experience, Affinion Group currently offers its programs and services worldwide through more than 5,200 affinity partners. Its diversified base of affinity partners includes leading companies in a wide variety of industries, including financial services, retail, travel, telecommunications, utilities and Internet. Affinion Group also has a growing loyalty solutions operation which administers points-based loyalty programs. Based in Norwalk, Conn., Affinion Group has approximately 3,000 employees throughout the United States and in 14 countries across Europe.

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Photo: NewsCom:

http://www.newscom.com/cgi-bin/prnh/20070807/NYTUFNS2
AP Archive:

http://photoarchive.ap.org/
AP PhotoExpress Network: PRN1
PRN Photo Desk, photodesk@prnewswire.com
Source: Travelers Advantage

CONTACT: Todd Smith, +1-615-764-2598, Mobile, +1-615-202-7944; or Andrea
Lindsley, +1-615-780-3315, Moblie, +1-615-415-8886, both for Travelers
Advantage

Web site:

http://www.travelersadvantage.com/
http://www.affiniongroup.com/

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