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International Entertainment News

Tuesday, July 24, 2007

TheTimeTV Partners With Narrowstep to Broadcast a Series About Swatch Inventor Nicolas G. Hayek on New Internet TV Channel

TheTimeTV Partners With Narrowstep to Broadcast a Series About Swatch Inventor Nicolas G. Hayek on New Internet TV Channel

GENEVA, LONDON and NEW YORK, July 24/PRNewswire-FirstCall/ --

Narrowstep(TM) (OTC Bulletin Board: NRWS) the TV on the Internet company
has partnered with TheTimeTV to broadcast a series on Nicolas G. Hayek. Also
known as Mr. Swatch, Hayek was responsible for turning around an ailing Swiss
watch industry in the 1980s, merging two struggling Swiss watchmakers and
launching the ubiquitous low-cost, high-tech artsy Swatch watch. His Swatch
Group is now the world's largest manufacturer of finished watches in the
world with 156 factories.

The interviews with Hayek are being broadcast over 5 episodes, capturing
the period from the 1980s when he saved the Swiss watch making industry as we
know it today, including coverage on the brand Breguet.

TheTimeTV - http://www.thetimetv.com was developed through one of
Narrowstep's worldwide reseller's WBBS SA in Geneva, http://www.baobabtv.com,
and it is the first television channel in the world exclusively dedicated to
watchmaking.

"In order to broadcast videos of products with a high level of prestige,
the best technology is essential. Hence we chose Narrowstep, as their
technology is proficient to represent the world of luxury and watchmaking,"
said Claudio Zampini, CEO of WBBS.

Narrowstep is able to facilitate this interaction through its state of
the art platform, telvOS(TM). This allows TheTimeTV to broadcast 24 hours a
day, 7 days a week with Video-On-Demand and live webcasting. In addition,
fans from around the world can access all these features in full-screen.

"Increasingly, niche content and luxury lifestyle enthusiasts are being
connected by Narrowstep's Internet TV solutions. The combination of high
quality, long form video, combined with the ubiquitous reach and low cost
associated with Internet TV, lends itself perfectly to serving a worldwide
audience with the content they want to see," Todd Narwid, Senior Vice
President of Worldwide Sales.

About Narrowstep


Narrowstep(TM) Inc. (OTC Bulletin Board: NRWS), the TV on the Internet
company, is a leading provider of Internet TV services to 100+ companies
worldwide. Narrowstep's propriety technology, the Television Operating
System(TM) or telvOS(TM) delivers the most television-like and true community
building Internet TV experience available. A pioneer in the IPTV spectrum,
Narrowstep offers the expertise to build channels, as well as
state-of-the-art technology that can send video to multiple platforms. For
more information about telvOS(TM), please visit
http://www.narrowstep.com/technology/internet-tv-software-platform.aspx and
for more information about Narrowstep, please visit http://www.narrowstep.com
or call +44-(0)-20-7498-3377.

About WBBS SA


WBBS SA's mission is to develop broadband internet television for all
passionate and/or professionals interested in particular topics. Due to the
Broadband technology a worldwide distribution is enabled. WBBS SA creates and
delivers a unique and exclusive content, which is directed to the very
specific markets, across its broadband television. Among the different
channels broadcasted by WBBS SA, which can be found on the website
http://www.baobabtv.com, TheTimeTV is the first television channel in the
world exclusively dedicated to watch making.

About TheTimeTV


TheTimeTV http://www.thetimetv.com is the first television channel
dedicated to the world of watchmaking. The channel shows exclusive content
that reflects the viewing interest of industry leaders, professionals,
enthusiasts and potential buyers from the global market place. Viewers will
benefit from detailed and informed product analysis, interviews with key
players from the watchmaking world and exclusive coverage of events around
the globe. Benefiting from broadcast quality streaming, this interactive
channel allows viewers to select specific programs from the easy to use
channel menu that is divided into a daily programming and a search section.
Full screen viewing is available at exceptional image quality.



Web site: http://www.narrowstep.com

http://www.thetimetv.com

http://www.baobabtv.com

Source: Narrowstep

Sean Harris of Franklin Rae Communications, +44-20-7317-5400, sean@franklinrae.com, for Narrowstep


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