Micronas Selects ARM Mali200 Graphics Processor for Next-Generation TV and STB Chipset Designs

Micronas Selects ARM Mali200 Graphics Processor for Next-Generation TV and STB Chipset Designs

Leading Silicon Vendor in TV Entertainment Licenses Mali200 Graphics Processor for Embedded TV and STB Applications

SANTA CLARA, California and CAMBRIDGE, England, February 13/PRNewswire-FirstCall/ -- Micronas USA, Inc. and ARM (LSE:ARM); (Nasdaq:ARMHY) today announced
at Embedded World, Nuremberg, that Micronas has licensed the ARM(R)
Mali200(TM) graphics processor for its next-generation TV and STB chipset
design for home entertainment and multimedia applications. Headquartered in
Zurich, Switzerland, Micronas is a leading supplier of innovative
application-specific IC system solutions for consumer electronics. This
latest agreement expands the range of ARM Powered(R) Micronas solutions for
the consumer electronics market, which will enable Micronas customers to
develop leading-edge system designs and to accelerate time-to-market.

Micronas, a member of the ARM Connected Community, has established a
comprehensive product portfolio for the future of home entertainment that
offers video enhancing technologies and advanced codec decoding. Micronas
expects their ARM Mali200 processor-based solution to be available in 2008.

"The strategic partnership with ARM enables Micronas to bring scalable
solutions to market that can be customized to suit customer demands in the
home entertainment industry," said Keri Waters, director of strategic
marketing, Micronas USA, Inc. "This new initiative is designed to deliver
outstanding, cost-effective products that combine a complete software
solution with high-end graphics technology without sacrificing low power and
low memory bandwidth consumption."<quote Micronas>

Today's mobile and consumer devices feature complex graphical user
interfaces and many incorporated gaming capabilities. This has resulted in
increased functionality and performance requirements, while still demanding
low power consumption, low memory bandwidth and low cost. The Mali(TM) family
of graphics IP processors from ARM is designed to meet the market
requirements for high-performance 2D and 3D graphics in mobile, automotive
and home markets for resolutions ranging from QVGA all the way up to HDTV
resolutions. ARM Mali products are incorporated into end-user devices by
system integrators and system-on-chip (SoC) vendors serving mobile phone and
PDA manufacturers, mobile game console vendors and manufacturers of
infotainment systems for the automotive industry; all areas that require
sophisticated graphics capabilities.

"ARM welcomes its association with Micronas, a leading company in the
streaming media landscape," said Borgar Ljosland, graphics business
development manager, ARM. "With the adoption of ARM Mali technology, Micronas
strengthens our Partner ecosystem. ARM is committed to working with its SoC
Partners to enable highly integrated, power-efficient OpenGL ES 2.0 solutions
for multimedia rich embedded applications."

About Micronas

Micronas (SWX Swiss Exchange: MASN), a semiconductor designer and
manufacturer with worldwide operations, is a leading supplier of cutting-edge
IC and sensor system solutions for consumer and automotive electronics. As a
market leader in innovative global TV system solutions, Micronas leverages
its expertise into new markets emerging through the digitization of audio and
video content. Micronas serves all major consumer brands worldwide, many of
them in continuous partnerships seeking joint success. While the holding
company is headquartered in Zurich (Switzerland), operational headquarters
are based in Freiburg (Germany). Currently, the Micronas Group employs about
2000 people. In 2005 it generated CHF 845/USD 676/EUR 545 million in sales.
For more information on Micronas and its products, please visit
www.micronasusa.com and www.micronas.com.

About ARM

ARM designs the technology that lies at the heart of advanced digital
products, from mobile, home and enterprise solutions to embedded and emerging
applications. ARM's comprehensive product offering includes 16/32-bit RISC
microprocessors, data engines, graphics processors, digital libraries,
embedded memories, peripherals, software and development tools, as well as
analog functions and high-speed connectivity products. Combined with the
company's broad Partner community, they provide a total system solution that
offers a fast, reliable path to market for leading electronics companies.
More information on ARM is available at http://www.arm.com.

About the ARM Connected Community

The ARM Connected Community is a global network of companies aligned to
provide a complete solution, from design to manufacture and end use, for
products based on the ARM architecture. ARM offers a variety of resources to
Community members, including promotional programs and peer-networking
opportunities that enable a variety of ARM Partners to come together to
provide end-to-end customer solutions. For more information, please visit
http://www.arm.com/community.

ARM and ARM Powered are registered trademarks of ARM Limited. Mali and
Mali200 are trademarks of ARM Limited. All other brands or product names are
the property of their respective holders. "ARM" is used to represent ARM
Holdings plc; its operating company ARM Limited; and the regional
subsidiaries ARM INC.; ARM KK; ARM Korea Ltd.; ARM Taiwan; ARM France SAS;
ARM Consulting (Shanghai) Co. Ltd.; ARM Belgium N.V.; AXYS Design Automation
Inc.; AXYS GmbH; ARM Embedded Solutions Pvt. Ltd.; and ARM Physical IP, Inc.;
and ARM Norway AS.

Source: ARM Ltd

Press contact: ARM PRESS OFFICE: +44-208-996-4141, Niall O'Malley, Text 100, +44-208-846-0740, Niall.omalley@text100.co.uk, Michelle Spencer, ARM, +44-1628-427780, michelle.spencer@arm.com, Claudia Natalia, ARM, +1-408-548-3172, Claudia.natalia@arm.com, micronas, Keri Waters, +1-408-625-1293, Micronas USA, Inc., 2805 Mission College Blvd., Santa Clara, CA 95054

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