/C O R R E C T I O N -- Telepictures Productions/
/C O R R E C T I O N -- Telepictures Productions/
In the news release, Doppelganger and Telepictures Productions Launch 'The Tyra Banks Show' Virtual Set, issued earlier today by Telepictures Productions over PR Newswire, we are advised by the company that the fourth paragraph should read as follows:
"Tyra's loyal audience and her brand are a perfect fit for this virtual world. This opportunity also gives the show a new platform for its audience of young adults to blend the entertainment value of television with the socializing power of the web, which is increasingly becoming an integral component of that audience's daily media mix," said Hilary Estey McLoughlin, President of Telepictures Productions. "Creating this groundbreaking extension of the 'Tyra' brand is indicative of the long-term strength and the influence of the show."
rather than:
"Tyra's loyal audience and her brand are a perfect fit for this virtual world. This venture also gives the show a new platform for its core audience of teens and young adults to blend the entertainment value of television with the socializing power of the web, which is increasingly becoming an integral component of that audience's daily media mix," said Hilary Estey McLoughlin, President of Telepictures Productions. "Creating this groundbreaking extension of the 'Tyra' brand is indicative of the long-term strength and growth of the show." as originally issued inadvertently.
PRNewswire -- Feb. 19
Source: Telepictures Productions
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