Maxell Introduces Four New Blu-ray DVD Discs to Enhance HD Video Experience

Maxell Introduces Four New Blu-ray DVD Discs to Enhance HD Video Experience

New format offers write-once and rewritable capability

LAS VEGAS, Jan. 8 /PRNewswire/ -- CES Booth: Central 11906 -- Maxell Corporation of America has introduced four new Blu-ray DVD media products that give consumers the ability to record, archive and enjoy HD video content to enhance their high definition experience.

The new Maxell Blu-ray media include single-layer and dual layer configurations and write-once and rewritable formats.

"High definition video is one of the most dramatic innovations that the consumer electronics industry has developed and Maxell is excited to provide recording media that enables consumers to enhance their enjoyment of this new technology," said Don Patrican, executive vice president of Maxell Corporation of America. "Our new Blu-ray media is packaged so consumers can easily understand its use and the media is engineered and manufactured for HD performance."

Maxell's new BD-R is a write-once, single layer disc that can record up to 25 GB at up to 2X recording speed. The new BD-R DL dual layer discs are write-once and offer 50 GB of capacity at up to 2X recording speed.

Maxell is also offering rewritable Blu-ray media in single layer and dual layer configurations. The BD-RE provides 25 GB of capacity, while the BD-RE DL offers 50 GB, both at up to 2X recording speed.

All of the new Maxell Blu-ray media are available in the first quarter of 2007 and are compatible with all BD-compatible recorders, drives and video players. Pricing will be announced at the end of January.

About Maxell

Maxell Corporation of America, a technology and marketing leader, is a full line manufacturer of digital media products for consumer, professional and data storage markets. Maxell is a recognized brand for over thirty years that delivers a comprehensive line of digital tape and disc-based recording media products for consumer audio, video, camcorder and data storage applications. The company also manufactures and markets a wide range of consumer battery products, as well as a full line of electronics care, maintenance, and accessory products including headphones, plasma TV cleaners, and iPod/MP3 cases and speakers. www.maxell.com

Source: Maxell Corporation of America

CONTACT: Donna Austi, Cohn & Wolfe, +1-212-798-9788,
Donna_Austi@cohnwolfe.com

Web site: http://www.maxell.com/

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