BlackRock Launches First Television Campaign on Consuelo Mack WealthTrack

BlackRock Launches First Television Campaign on Consuelo Mack WealthTrack

NEW YORK, Oct. 12 /PRNewswire/ -- BlackRock, Inc., one of the world's leading investment management firms, has chosen Consuelo Mack WealthTrack for its first television sponsorship in connection with the firm's current branding and advertising campaign. Consuelo Mack WealthTrack is the weekly investment program on public television devoted to educating individual investors.

BlackRock, which just completed its merger with Merrill Lynch Investment Managers (MLIM), is taking over MLIM's position as the program's primary sponsor.

"WealthTrack's commitment to helping people build wealth through long-term diversified investing and top professional advice is a perfect fit for BlackRock," said Robert Doll, BlackRock's Vice Chairman and Chief Investment Officer of Global Equities.

"The show differentiates itself from the long line of financial programs on television through its focus on strategy, going beyond the daily stock market news," said Barbara Novick, BlackRock's Vice Chairman and head of Account Management.

"We are thrilled that BlackRock has committed to carry on MLIM's support of WealthTrack and its mission," said founder and host Consuelo Mack. "We share its goal of bringing the best information and money management resources and advice to investors."

About Consuelo Mack WealthTrack

Consuelo Mack WealthTrack is a weekly investment program shown on over 100 public television stations across the country. Launched in July of 2005 to help individuals build and protect their wealth, it focuses on long term diversified investing in "all the assets people care about" including stocks, bonds, real estate, insurance, art and collectibles. Consuelo Mack WealthTrack is distributed to public television stations nationwide by WLIW/New York.

About BlackRock

BlackRock is one of the world's largest publicly traded investment management firms. As of June 30, 2006, the combined pro forma assets under management of BlackRock and MLIM were USD 1.046 trillion. The firm manages assets on behalf of institutions and individuals worldwide through a variety of equity, fixed income, cash management and alternative investment products. In addition, BlackRock provides risk management, investment system outsourcing and financial advisory services to a growing number of institutional investors. Headquartered in New York City, the firm has over 4,500 employees in 18 countries and a major presence in key global markets, including the U.S., Europe, Asia, Australia, and the Middle East. For additional information please visit the company's website at http://www.blackrock.com/.

Contact:

Hali Simon Brian Beades
Consuelo Mack WealthTrack BlackRock
973-831-8858 212 -810-5596
hali@halipr.cominvrel@blackrock.com

Source: Consuelo Mack WealthTrack

CONTACT: Hali Simon of Consuelo Mack WealthTrack, +1-973-831-8858,
hali@halipr.com; or Brian Beades of BlackRock, +1-212-810-5596,
invrel@blackrock.com

Web site: http://www.wealthtrack.com/
http://www.blackrock.com/

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