Pretty in Pink

Pretty in Pink

QVC(R) Offers Beauty Program that Benefits Cancer Charities

WEST CHESTER, Pa., Sept. 27 /PRNewswire/ -- There's a certain "beauty" to raising money and awareness for women's cancers. In that spirit, QVC is proud to broadcast the first anniversary of "Pink Ribbon Beauty" on October 3 at 4 PM (ET). This special one-hour program offers selections from top beauty brands with a portion of the net proceeds benefiting a variety of leading cancer research and awareness organizations.

Making its QVC debut during the hour is unique skin care line Lindi Skin. Originally developed by creator Lindy Snider to help people experiencing skin-related side effects from chemotherapy and radiation, the line is ideal for anyone with sensitive skin. Lindi Skin Face Serum (QVC Item #A7470) is dermatologically tested and designed to sooth dryness and offer intense hydration. Lindi Skin is donating a portion of the net proceeds from the serum to CTFA's Look Good, Feel Better, a public service program created to help women offset appearance-related changes from cancer treatment.

Also scheduled to appear during the show are hair, skin and color cosmetic products including: Ojon Haircare Restorative Hair Treatment, tarte Pink Ribbon Dollface Cheek Stain and Lip Gloss Duo, L'Occitane en Provence Ultra Rich Body Cream, DuWop Power Kiss Pink Shimmer Lip Venom, philosophy Pink Ribbon Shower Gel, Prescriptives Colorscope Lipstick Trio and Laura Geller The Power of Pink 3 pc. Color Collection.

"There was a tremendous customer response to our first 'Pink Ribbon Beauty' program last year, so we knew we had touched on something special," noted Allen Burke, QVC's director of beauty merchandising. "Our customers always love to support a worthy cause."

All items will be available through QVC at 800.345.1515 or http://www.qvc.com/ while quantities remain.

QVC, Inc., a $7 billion company, is an e-commerce leader, marketing a wide variety of brand name products in such categories as home furnishings, licensed products, fashion, beauty, electronics and fine jewelry. QVC, which celebrates its 20th birthday this year, reaches over 160 million homes worldwide. Other divisions/subsidiaries include QVC.com, QVC @, QVC Local and QVC ProductWorks. The QVC Studio Tour is located at the company's world headquarters in West Chester, Pa. QVC is a subsidiary of Liberty Media Corporation.

Source: QVC, Inc.

CONTACT: Tara Hunter, +1-484-701-8163, tara_hunter@qvc.com; or Kate
Patarcity, +1-484-701-1028, kate_patarcity@qvc.com, both of QVC, Inc.

Web site: http://www.qvc.com/

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