Fisher Communications Selects TriggerNews Private Label For Branded News Alerting Platform
Fisher Communications Selects TriggerNews Private Label For Branded News Alerting Platform
First New System to be Implemented at KOMO TV in Seattle
PORTLAND, Ore., Sept. 27 /PRNewswire/ -- News Technologies, LLC announced today that Fisher Communications Inc., a group media company comprised of 11 TV stations and 27 radio stations throughout Washington, Oregon, Idaho and Montana, selected TriggerNews Private Label Multi-Brand for their desktop alerting system.
The first new system to be launched will be KOMO TV in Seattle, where Fisher's corporate headquarters is co-located.
TriggerNews Private Label was selected based on the myriad of features and functionality found in no other system.
"Fisher Communications is synonymous with media dominance in the Pacific Northwest," said Steve Burrows, President of News Technologies. "We are pleased such a strong presence in this regional TV and radio market is standardizing on our news alerting platform. This is a key win for us and demonstrates the power of our multi-brand system."
"The TriggerNews product builds greater audience loyalty by allowing our viewers to define their most important news interests and to receive immediate updates on those subjects as they happen," said Rob Dunlop, Vice President of Developing Media for Fisher Communications. "We believe that when we offer user-defined, on-demand content to our audience, we strengthen our relationship with them and build even stronger local brands."
About News Technologies, LLC
Founded in 2002, News Technologies, LLC specializes in providing instant real-time business and world news desktop alerts through Triggernews.com, its own subscription news service, or through the licensing of its privately branded news alerting software platform called TriggerNews Private Label. The company is privately held and headquartered in Portland, Oregon. TriggerNews(TM), TriggerEngine(R), Instant News For Instant Decisions(R) and InfoButton(R) are trademarks of News Technologies LLC.
For more information, visit our web site at www.triggernews.com or send inquiries to info@triggernews.com .
Media contact: Steve Burrows, News Technologies LLC, 503-699-6660
Source: News Technologies, LLC
CONTACT: Steve Burrows, of News Technologies LLC, +1-503-699-6660
Web site: http://www.triggernews.com/
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