CPB Names Greg Diefenbach Senior Vice President for Television Programming

CPB Names Greg Diefenbach Senior Vice President for Television Programming

- John Prizer Promoted to Senior Advisor to the President, Television Programming Special Projects -

WASHINGTON, Sept. 21 /PRNewswire/ -- The Corporation for Public Broadcasting (CPB) today named veteran television producer Greg Diefenbach senior vice president for television programming. In this position, he will oversee and manage CPB's national public television programming initiatives.

Diefenbach is the founder and president of Diefenbach Media, where he worked with producers, broadcasters and distributors to develop, finance and produce high-end factual television specials. Previously, he worked at Devillier Donegan Enterprises from 1996 through 2005, where he rose from director of development to senior vice president, production & development. At Devillier Donegan, Diefenbach created and executive produced over 100 hours of event specials and series, including the long-running historical strand "Empires," which generated high ratings for PBS. His work has earned numerous awards including the Emmy and the Peabody.

"Greg is a proven leader, manager, and innovative television executive who is well connected in public broadcasting and the wider production community," said Patricia Harrison, CPB president and CEO. "His breadth and depth of experience in all aspects of the programming business will prove invaluable as we build on our programming strategy designed to make public television a premier television destination for audiences of all backgrounds."

In addition, CPB announced the promotion of John Prizer to senior advisor to the president, television programming special projects. This represents an expansion of Prizer's duties as vice president of television program development.

"John's experience and terrific instincts in the programming field have been of great benefit to CPB and the public television system," Harrison said. "He has been instrumental in CPB's moving forward on two signal initiatives: the 'America at a Crossroads' series, which will air on PBS in the spring of 2007, and our 'American History & Civics Initiative.' We are grateful that he has agreed to take on this expanded responsibility."

About the Corporation for Public Broadcasting:

CPB, a private, nonprofit corporation created by Congress in 1967, is the steward of the federal government's investment in public broadcasting. It helps support the operations of more than 1000 locally owned and operated public television and radio stations nationwide, and is the largest single source of funding for research, technology, and program development for public radio, television, and related on-line services.

Source: Corporation for Public Broadcasting

CONTACT: Michael Levy, Corporate and Public Affairs, of the Corporation
for Public Broadcasting, +1-202-879-9758, press@cpb.org

Web site: http://www.cpb.org/

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