City of Los Angeles to Honor Azteca America During Launch of Latino Heritage Month

City of Los Angeles to Honor Azteca America During Launch of Latino Heritage Month

- Azteca America Network Installs Headquarters in Los Angeles -

- Bilingual Reading Program in Conjunction with Los Angeles Public Library -

- Educational Campaign With LA County Department of Children and Family Services -

- La Academia Talent for 'El Grito' Mexican Independence Celebration -

LOS ANGELES, Sept. 12 /PRNewswire/ -- Azteca America is pleased to announce that it will be honored by the City of Los Angeles during the Sept. 15 session of the LA City Council in a session presided by Council President Eric Garcetti.

Azteca America, the newest and fastest-growing Hispanic television network, is establishing its corporate headquarters in the Century City area of Los Angeles. Azteca America expects to employ a total of 200 people in Los Angeles by year's end.

The shift from its parent company TV Azteca's Mexico City location is a signal of the growing commitment of Azteca America to the Los Angeles community. In February of this year, the network moved its network news operations to Los Angeles, making it the only Hispanic network in the country to have network news based in Los Angeles, the center and most important city in the country for Latino residents.

In line with its community involvement, Azteca America is working in conjunction with the Los Angeles Public Library on a bilingual reading program, where on-screen talent will be visiting library branches throughout Latino Heritage Month for reading hours to foment literacy and the use of the public library system as part of the "Para Crecer, Acercate al Saber/To Grow, Get Closer to Knowledge" campaign.

Azteca America is also working in conjunction with the LA County Department of Children and Family Services (DCFS) on an educational campaign that includes special news segments and public service announcements on adoption and the prevention of child abuse.

"We are proud to be honored by the City of Los Angeles. As we partner with the Los Angeles Public Library and the Los Angeles County Department of Children and Family Services, we are proving that Azteca America is Los Angeles," said Luis J. Echarte, Chairman of Azteca America. "We are here to celebrate fives years on the air in Los Angeles at the same time that our parent organization Grupo Salinas celebrates its 100-year anniversary. Our company is an example of the greatness that Mexico has to offer and we showcase with much dignity."

These programs are part of the celebration of Latino Heritage Month and Azteca America in Los Angeles by the Los Angeles City Council during its chamber session.

Azteca America will also be bringing talent from its popular La Academia musical reality show as part of the evening festivities of the traditional "Grito" celebration of Mexico's independence. The talent will be part of a two-hour program from which a special transmission will be broadcast by Azteca America.

About Azteca America

Azteca America is the newest Spanish-Language television network in the United States. The network is a wholly owned subsidiary of TV Azteca S.A. de C.V., one of the two largest producers of Spanish-language television content in the world. Azteca America currently has presence in 52 Hispanic markets, including: Los Angeles, New York, Miami, Houston, Chicago, Dallas, San Antonio, San Francisco-Oakland-San Jose, Phoenix, Brownsville-McAllen, Sacramento-Stockton-Modesto, Albuquerque, San Diego, Fresno-Visalia, El Paso, Denver, Orlando, Philadelphia, Tampa, Washington DC, Austin, Las Vegas, Boston, Atlanta, Tucson, Corpus Christi, West Palm Beach-Ft. Pierce, Seattle, Hartford, Bakersfield, Portland, Salt Lake City, Monterey-Salinas, Laredo, Naples-Ft. Myers, Colorado Springs, Odessa, Palm Springs, Santa Barbara, Lubbock, Amarillo, Yakima, Wichita, Oklahoma City, Reno, New Orleans, Boise, Omaha, Victoria, Chattanooga, Twin Falls and Charleston. For more information, visit: www.aztecaamerica.com

Azteca America is a Grupo Salinas Company
Visit: www.gruposalinas.com

About Fundacion Azteca America

Fundacion Azteca America is a non-profit organization dedicated to improve the quality of life for members of the Hispanic community currently in the US.

At Fundacion Azteca America our philosophy is clear and simple: Respect the individual. Give back to society by improving health, nutrition, education and the environment. Empower the Hispanic community. Offer tools for self improvement rather than charity. And live up to our core values.

Visit: www.fundacionaztecaamerica.org

Source: Azteca America

CONTACT: Daniel McCosh of Azteca America, dmccosh@aztecaamerica.com,
+1-310-432-7653

Web site: http://www.aztecaamerica.com/
http://www.fundacionaztecaamerica.org/
http://www.tvazteca.com.mx/

-------
Profile: intent