BabyFirstTV Expands Popular Baby and Toddler Line Up With ParentsFirst - a New Programming Series for Parents

BabyFirstTV Expands Popular Baby and Toddler Line Up With ParentsFirst - a New Programming Series for Parents

First of Its Kind Channel Responds to Parents' Desire for More Information on Baby and Toddler Care and Development

LOS ANGELES, Aug. 28 /PRNewswire/ -- BabyFirstTV (www.BabyFirstTV.com), the only premium channel in the United States dedicated to providing rich, positive content for babies and toddlers, announced today the addition of a new parenting strip called ParentsFirst. The new series features helpful tips and advice on popular parenting topics with some of the programs offered in 15-minute intervals for busy moms. ParentsFirst initially will air for one hour daily during evening hours (10:30 PM EST, 7:30 PM PST), with the remaining programs throughout the day still focused on providing innovative educational programming for babies and toddlers in a commercial-free environment.

"The goal of ParentsFirst is to supply today's parents, who have so many questions and so little time, with an informative, easy to understand and trustworthy source of information regarding all the essential issues of parenting," said Sharon Rechter, executive vice president, Business Development and Marketing and one of BabyFirstTV's founders. "We have heard from many parents that they are looking for more reliable information about how to care for their babies and toddlers, and launching our parents' series was a natural extension to our current program line up."

A snapshot of the new programming for parents that debuts today includes:

* "Baby Basics" -- a magazine-style program hosted by leading child
psychologist, Lynne Kenney, Psy.D., that provides helpful tips for
parents including art, music and even cooking activities to do with
their toddlers. Easily accessible via the On Demand menu, parents can
select from a wide range of topics including daily baby care, parenting
tips for toddlers, behavior and discipline, cognitive skills
development, language and play.

* "Family Wellness" -- an activity-based program hosted by Shawn
Killinger, a former anchor and lifestyle reporter for several local CBS
and Fox stations throughout the country. Designed to provide parents
with healthy lifestyle tips, inspiration and encouragement for
healthier living, the program inspires parents to learn more about
enhancing family wellness through yoga, baby massage, sensory
activities, socialization and play.

* "Baby Diaries" -- a real life family documentary that takes parents on
a delightful and inspirational journey into the lives of five families
to learn about their personal parenting styles, philosophies and
interests. As parents offer a variety of diverse parenting styles,
viewers receive assurance that they're not alone in their experiences
with sleepless nights, energetic children and meals on the go.

"When you are a new parent and are faced with so many responsibilities and decisions at once, you can easily feel overwhelmed," said Dr. Lynne Kenney, Psy.D, host of the 'Baby Basics' show. "This is why I am so thrilled to have the opportunity to host a parenting show on BabyFirstTV and provide a place for busy parents to turn to for tips and advice every day."

New BabyFirstTV Program Additions

In addition to the new parents' series, BabyFirstTV is adding two new series to its existing line up of more than 40 programs geared towards the developmental needs of babies and toddlers up to three years of age. "Symfollies(TM)" features an animated family of string instruments who experience fantastic adventures. The series brings classical music from composers such as Beethoven and Mozart to a visual level, introducing viewers to colorful worlds of three-dimensional animation, classical music and imaginative stories. BabyFirstTV will also offer content from the award-winning series "So Smart!(TM)" The program blends adorable animated characters, simple story themes and a gentle pace to introduce the world of shapes, letters, words, color and music to little ones. "So Smart!" DVDs, books and music have won more than 30 national parenting awards.

With interactive subtitles and a unique color-coding system, BabyFirstTV provides parents with the tools to transform television into an interactive learning opportunity with their child. The channel's content is supervised and supported by a worldwide Advisory Board that provides academic supervision as a key to ensuring programming quality. The Board provides their "stamp of approval" on all BabyFirstTV programs and ensures that they offer a safe, positive learning environment with no commercials, no violence and no over-sensory stimulants.

Availability

Subscribers currently can order BabyFirstTV programming for $9.99 a month on DirecTV and DISH networks and have access to hundreds of hours of high-quality original programming, award-winning DVD content, and interactive capabilities that make it an engaging experience for both baby and parents.

About BabyFirstTV

BabyFirstTV is the first channel in the U.S. dedicated to providing rich, innovative and inspiring content designed to enhance baby's development in a delightful and engaging way. Supported by leading child development experts, the network is specifically tailored to meet the needs of babies in a safe and inspiring commercial-free learning environment. Featuring 80 percent original content, BabyFirstTV offers parents a positive way to bond with baby and help foster learning and development. For more information, go to www.BabyFirstTV.com.

Source: BabyFirstTV

CONTACT: Jennifer Jones of PainePR, +1-213-996-3766, or cell,
+1-310-918-4313, jjones@painepr.com

Web site: http://www.babyfirsttv.com/

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