Narrowstep(TM) Inc Is Awarded Project Work From JWTwo

Narrowstep(TM) Inc Is Awarded Project Work From JWTwo

NEW YORK and LONDON, July 17 /PRNewswire-FirstCall/ -- Narrowstep Inc(TM) (BULLETIN BOARD: NRWS) , the TV on the Internet Company, announced that it has been awarded a project by JWTwo Digital, the digital division of JWT, the United States' largest advertising agency.

JWTwo Entertainment chose Narrowstep as a technology partner to help launch "LoveBites," a project related to the launch of Unilever's Sunsilk brand.

The JWTwo project will use telvOS to not only deliver a TV-like experience on the Internet, but to perform a myriad of functions such as encoding at high data rates (1,800 kbs, the highest bit rate available), robust content management, reporting, DRM/security/encryption, rights controls, payment facilitation, dynamic ad insertion, e-commerce, upload and download capabilities, content delivery (CDN), and social networking.

"This initiative marks a bold new advertising strategy for JWT's New York office," said Steve Beaumont, CEO, Narrowstep. "JWT is leading the industry steadfastly into the Digital Age by leveraging the vast power of both traditional television advertising and the Internet. As America's leading agency, JWT has created some of the world's most renowned brands, and we look forward to working with the team at JWTwo as they embark on the next great era of advertising."

About Narrowstep(TM)

Narrowstep(TM) Inc (BULLETIN BOARD: NRWS) is a leading global provider of broadband TV services (TV over IP). Narrowstep's offering empowers content owners, such as national broadcast/cable networks, niche program producers, and small start up businesses, with a cost-effective platform to manage sophisticated commercial video and audio channels over the Internet. The Narrowstep system, telvOS(TM) (Television Operating System(TM)), is the most comprehensive solution that controls all aspects from encoding to playout all from an easy-to-use, centrally-operated, web-based solution. To learn more, visit www.narrowstep.com.

For more information contact:

Scott Samson, for Narrowstep Inc Jesse Deal, for investors
Bob Gold & Associates Allen & Caron
310.784.1040 949.474.4300
scott@bobgoldpr.comjesse@allencaron.com

Source: Narrowstep Inc

CONTACT: investors, Scott Samson of Bob Gold & Associates,
+1-310-784-1040, scott@bobgoldpr.com, for Narrowstep Inc; or Jesse Deal, of
Allen & Caron, +1-949-474-4300, jesse@allencaron.com, for Narrowstep Inc

Web site: http://www.narrowstep.com/

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