TiVo Statement on Parental Control in Assuring Quality Television for Their Children

TiVo Statement on Parental Control in Assuring Quality Television for Their Children

ALVISO, Calif., June 7 /PRNewswire-FirstCall/ -- Tom Rogers, President and Chief Executive Officer of TiVo Inc. (NASDAQ:TIVO), the creator of and a leader in television services for digital video recorders (DVR), today offered the following comment on the public policy forum "Beyond Censorship: Policies and Technologies to Give Parents Control Over Children's Media Consumption" hosted by the New America Foundation in Washington, DC. Leading speakers include FCC Commissioners Deborah Tate and Michael Copps, Senators Hillary Clinton and Mary Landrieu, and the Kaiser Family Foundation's children's media research leader Vicky Rideout. Senior TiVo executives are participating in the forum.

"We commend the officials, citizen and industry leaders at today's
forum on these critical issues. With our diverse group of expert
public interest partners, we are delighted that in the near future we
will provide parents with a marketplace solution that does more than
simply stop children from watching inappropriate programming -- it
also makes it easy for them to choose the best programming on
television."

About TiVo

Founded in 1997, TiVo pioneered a brand new category of products with the development of the first commercially available digital video recorder (DVR). Sold through leading consumer electronic retailers, TiVo has developed a brand which resonates boldly with consumers as providing a superior television experience. Through agreements with leading satellite and cable providers, TiVo also integrates its full set of DVR service features into the set-top boxes of mass distributors. TiVo's DVR functionality and ease of use, with such features as Season Pass(TM) recordings and WishList(R) searches, has elevated its popularity among consumers and has created a whole new way for viewers to watch television. With a continued investment in its patented technologies, TiVo is revolutionizing the way consumers watch and access home entertainment. Rapidly becoming the focal point of the digital living room, TiVo's DVR is at the center of experiencing new forms of content on the TV, such as broadband delivered video, music and photos. With innovative features such as, TiVo(R) KidZone, a groundbreaking solution for the children's television dilemma, TiVoToGo(TM) and online scheduling, TiVo is expanding the notion of consumers experiencing "TiVo, TV your way." The TiVo(R) service is also at the forefront of providing innovative marketing solutions for the television industry, including a unique platform for advertisers and audience measurement research. The company is based in Alviso, Calif.

Source: TiVo Inc.

CONTACT: Jeffrey Weir of Sloane & Company, +1-212-446-1878, or
jweir@sloanepr.com, for TiVo Inc.

Web site: http://www.tivo.com/

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