GUBA Launches Online Video Store With Warner Bros. Entertainment's Industry Leading Content

GUBA Launches Online Video Store With Warner Bros. Entertainment's Industry Leading Content

New Service Features Hundreds of Warner Bros. Entertainment Television Shows and Films for Download-to-Own and Rental Via GUBA Website

SAN FRANCISCO, June 26 /PRNewswire/ -- GUBA (www.guba.com), a leading online multimedia entertainment site, today announced its new video service featuring Warner Bros. Entertainment content. This premium offering allows users to rent and buy, on a download basis, movies and television shows online. With the launch today, GUBA becomes the first US video sharing community to distribute licensed Warner Bros. Entertainment's content online.

GUBA enables its users to search, upload and share video posted to GUBA and Usenet. GUBA transcodes video so that users can view content on a wide range of video formats and portable devices. Now, GUBA enables users to download DRM-protected films and TV shows from Warner Bros. Entertainment.

More than two hundred of Warner Bros. Entertainment's latest movie releases are currently available from GUBA, including Syriana, Good Night and Good Luck, Harry Potter and the Goblet of Fire, and Everything is Illuminated, as well as catalog titles such as The Matrix, Batman Forever, and Best in Show. TV programming includes Babylon 5, Dukes of Hazzard, The Flintstones and The Jetsons. All video content can be downloaded and played on compatible home computers, streamed to the TV, and loaded onto portable devices.

"GUBA, has been working directly with the Motion Picture Association and has instituted filtering and security measures to ensure the protection of copyrighted films and television content," stated Darcy Antonellis, Executive Vice President, Distribution Technology and Operations, Warner Bros. Technical Operations.

Rental prices start at $1.99 per movie for unlimited views during a 24- hour period. Viewers can buy extra viewing days for reduced fees without the need to download the film again.

GUBA also allows users to buy movies and television shows. Catalog films will retail for $9.99 and new releases, available on the same date that DVDs are released in stores, will retail for $19.99. Television shows will retail starting at $1.79 per episode. Users may keep permanent copies of purchased titles, load purchased titles onto portable devices, and stream purchased and rented content through their home network.

"This new service brings premium studio content to an Internet audience in an easy-to-use and intuitive way, without the necessity of downloading additional software. For years we've been making access to online video easy -- now we're bringing that experience to Warner Bros.'s catalog of films and TV shows," said Tom McInerney, CEO and co-founder of GUBA. "Warner Bros. is a pioneer in Internet distribution and is creating a new online video rental market. Warner has great content that I know our millions of monthly visitors will enjoy."

"We're pleased to open our movie and TV content to GUBA's community through the launch of this service. GUBA's platform is user-friendly and easily accessible which is critical for the emerging online digital distribution market," said Jim Wuthrich, Senior Vice President, Digital Distribution, Warner Bros. Home Entertainment Group. "With GUBA, more Internet users will be able to legally and securely buy and rent our films and TV series. Warner is committed to providing our programming to fans when, where and how they want it, and this deal is another example of our commitment to do that."

Technical requirements -- GUBA's service uses Digital Rights Management (DRM) copyright protection software developed by Microsoft. Only devices with current Windows Media technology can play Warner Bros. content. This includes most Windows PCs and Windows Media compatible portable devices.

About Warner Bros. Home Entertainment Group

The Warner Bros. Home Entertainment Group was founded in 2005 to bring together all of the Warner Bros. Entertainment businesses involved in the digital delivery of entertainment content to consumers, including home video, online, wireless, games and anti-piracy and emerging technologies operations. WBHEG is a strategic recognition of the ongoing changes in the way consumers view entertainment product and seeks to maximize current and next-generation distribution scenarios to make the Studio's content available to audiences through as many channels, platforms and devices as possible.

About GUBA

GUBA is a leading online entertainment destination helping you find digital content that will entertain and captivate you. On www.guba.com you can easily browse, download and share video, and buy feature films and TV shows from quality producers. GUBA has an intuitive search interface that enables rapid download to the PC, iPod, PlayStation Portable, and other portable devices. Users can watch video in Flash, QuickTime, and Windows Media formats, and can stream video in their home network using Windows Media Center and Apple's Front Row.

GUBA accepts video submissions from users in all commonly available formats, indexes video from parts of the Internet that major search engines do not search, and licenses feature films and TV shows from major studios and independent producers.

With GUBA, content producers can publish premium titles using the latest DRM technology, and easily reach Internet viewers on one of the fastest growing online audiences. Content producers can visit http://producers.guba.com/ for more information.

Founded in 1998, GUBA is privately held and is located in San Francisco, California. For more information, please visit www.guba.com.

NOTE: GUBA is a registered trademark of GUBA, LLC. All other trademarks and registered trademarks previously cited are the property of their respective owners.

Source: GUBA, LLC

CONTACT: Adriana Gascoigne of LEWIS PR, +1-415-992-4424, or
GUBA@lewispr.com, for GUBA; or Anna Vrechek of Edelman Public Relations,
+1-323-202-1908, or anna.vrechek@edelman.com, for Warner Bros. Home
Entertainment Group

Web site: http://www.guba.com/

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