Tribune Revenues Down 3% In April

Tribune Revenues Down 3% In April

Publishing Advertising Revenues Down 2%; Television Revenues Down 2%

CHICAGO, May 17 /PRNewswire-FirstCall/ -- Tribune Company (NYSE:TRB) today reported its summary of revenues and newspaper advertising volume for period 4, ended Apr. 23, 2006. Consolidated revenues for the period were $424 million, down 3.0 percent from last year's $437 million.

Publishing revenues in April were $309 million compared to last year's $317 million, down 2.7 percent. Advertising revenues decreased 2.0 percent to $245 million, compared with $250 million in April 2005. Advertising revenues in April were negatively impacted by the timing of the Easter holiday. Combined advertising revenues for March and April were flat compared to 2005; excluding Newsday, combined advertising revenues for March and April increased 2 percent.

-- Retail advertising revenues were down slightly with weakness in the
department stores, furniture/home furnishings and several other retail
categories offset by gains in specialty merchandise, personal services
and amusements. Preprint revenues, which are principally included in
retail, were flat. Excluding Newsday, preprint revenues increased 6
percent.
-- National advertising revenues declined 11.8 percent principally due to
lower movies, resorts and automotive advertising.
-- Classified advertising revenues rose 2.0 percent. Real estate rose 24
percent, while help wanted and automotive classified fell 5 percent
and 12 percent, respectively. Interactive revenues, which are
primarily included in classified, were $18 million, up 23 percent, due
to strength in all categories.

Circulation revenues were down 5.3 percent. Selective discounting continued as part of the company's strategy to stabilize individually paid circulation.

Broadcasting and entertainment group revenues in April decreased 3.9 percent to $116 million, compared with $120 million last year. Television revenues declined 2.0 percent; weakness in restaurant/fast foods and movies was partially offset by strength in telecom and education. Radio/entertainment revenues decreased 13.3 percent due to fewer Cubs home games (six in April 2006 compared with seven home games last year) and lower syndication revenues at Tribune Entertainment.

This press release contains certain comments or forward-looking statements that are based largely on the Company's current expectations and are subject to certain risks, trends and uncertainties. Such comments and statements should be understood in the context of Tribune's publicly available reports filed with the Securities and Exchange Commission ("SEC"), including the most current annual 10-K report and quarterly 10-Q report, which contain a discussion of various factors that may affect the company's business or financial results. These factors could cause actual future performance to differ materially from current expectations. Tribune Company is not responsible for updating the information contained in this press release beyond the published date, or for changes made to this document by wire services or Internet service providers. The Company's next 10-Q report to be filed with the SEC may contain updates to the information included in this release.

TRIBUNE (NYSE:TRB) is one of the country's top media companies, operating businesses in publishing and broadcasting. It reaches more than 80 percent of U.S. households and is the only media organization with newspapers, television stations and websites in the nation's top three markets. In publishing, Tribune operates 11 leading daily newspapers including the Los Angeles Times, Chicago Tribune and Newsday, plus a wide range of targeted publications such as Spanish-language Hoy. The company's broadcasting group operates 26 television stations, Superstation WGN on national cable, Chicago's WGN-AM and the Chicago Cubs baseball team. Popular news and information websites complement Tribune's print and broadcast properties and extend the company's nationwide audience.

TRIBUNE COMPANY
SUMMARY OF REVENUES AND NEWSPAPER ADVERTISING VOLUME (Unaudited)
For Period 4 Ended April 23, 2006
(In thousands)

Period 4 (4 weeks) Year-to-Date (17 weeks)
2006 2005 % 2006 2005 %
---------- ---------- --- ----------- ---------- ---
Publishing
----------
Advertising
Retail $ 98,746 $ 98,811 (0.1) $ 396,347 $ 402,992 (1.6)
National 50,572 57,318 (11.8) 234,134 257,832 (9.2)
Classified 95,401 93,497 2.0 401,927 376,269 6.8
---------- ---------- ----------- ----------
Sub-Total 244,719 249,626 (2.0) 1,032,408 1,037,093 (0.5)
Circulation 44,217 46,685 (5.3) 190,081 198,401 (4.2)
Other 19,650 20,690 (5.0) 82,626 87,019 (5.0)
---------- ---------- ----------- ----------
Segment
Total (A) 308,586 317,001 (2.7) 1,305,115 1,322,513 (1.3)
---------- ---------- ----------- ----------
Broadcasting &
Entertainment
--------------
Television 97,776 99,731 (2.0) 382,019 389,820 (2.0)
Radio/Enter. 17,900 20,651 (13.3) 36,211 40,794 (11.2)
---------- ---------- ----------- ----------
Segment Total 115,676 120,382 (3.9) 418,230 430,614 (2.9)
---------- ---------- ----------- ----------
Consol. Rev. $ 424,262 $ 437,383 (3.0) $ 1,723,345 $1,753,127 (1.7)
========== ========== =========== ==========

Total Advertising Inches (B)
------------------------
Full Run
Retail 434 449 (3.3) 1,759 1,834 (4.1)
National 244 275 (11.3) 1,141 1,241 (8.1)
Classified 825 765 7.8 3,470 3,146 10.3
---------- ---------- ----------- ----------
Sub-Total 1,503 1,489 0.9 6,370 6,221 2.4
Part Run 1,665 1,592 4.6 6,626 6,591 0.5
---------- ---------- ----------- ----------
Total 3,168 3,081 2.8 12,996 12,812 1.4
========== ========== =========== ==========

Preprint Pieces (B)
---------------
Total 1,052,190 1,126,649 (6.6) 4,406,203 4,625,514 (4.7)
========== ========== =========== ==========

(A) Publishing advertising and other revenues for 2005 have been
reclassified to conform with the 2006 presentation. There was no
effect on total revenues.

(B) Volume for 2005 has been modified to conform with the 2006
presentation. Volume includes only the daily newspapers and is based
on preliminary internal data, which may be updated in subsequent
reports. The presentation of volume data has been changed to be more
consistent with the summary of revenues table.

Source: Tribune Company

CONTACT: Media Contact, Gary Weitman, +1-312-222-3394 (Office), or
+1-312-222-1573 (Fax), or gweitman@tribune.com , or Investor Contact,
Ruthellyn Musil, +1-312-222-3787 (Office), or +1-312-222-1573 (Fax), or
rmusil@tribune.com

Web site: http://www.tribune.com/

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