Power-Save Energy Corp. Announces Initial Results of Its DRTV Commercial

Power-Save Energy Corp. Announces Initial Results of Its DRTV Commercial

SAN LUIS OBISPO, Calif., Feb. 22 /PRNewswire-FirstCall/ -- Power-Save Energy Corporation is pleased to announce the initial results of its 120-second DRTV (Direct Response Television) commercial.

The data from initial test airings show a very promising CPR (cost-per-response) of $36.88. Substantial feedback from the viewers in the form of direct sales, questions, and requests for additional information will play a roll in the re-editing of the current spot.

The initial test airings of the television commercial began on 6 February 2006. The commercial ran a total of thirty-seven times on the following national cable channels: Biography Channel, Bravo, Courtroom TV, The Discovery Channel, Do-It-Yourself Network, History Channel, and USA Channel.

Power-Save and SendTec are currently creating a three-step marketing and sales campaign, which will include the following: DRTV lead generation, the distribution of an information brochure, and personal follow-up to complete the sale.

Power-Save expects to complete the three-step campaign and to be back on cable television with a new commercial to air nationally by March 2006. Power-Save also intends to target several of this country's largest DMAs (Designated Market Areas) through the use of focused local cable media buys.

About Power-Save Energy Corp.

Power-Save Energy Corp. is a marketing company dedicated to the mass-market sale of energy-saving products for homeowners. It intends to market quality, tested products and to continue to seek out and offer innovative new energy-saving products to the consumer.

Power-Save Energy Corp. is using the power of television to market its KVAR 1200 product via a DRTV television commercial. The KVAR 1200 product is intended to reduce homeowners' electricity consumption and therefore to reduce their monthly electric utility bills by up to 25 percent.

Safe Harbor Statement

This press release may include forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements are based on the Company's current expectations as to future events. However, the forward-looking events and circumstances discussed in this press release might not occur, and actual results could differ materially from those anticipated or implied in the forward-looking statements.

Source: Power-Save Energy Corporation

CONTACT: Michael Forster, CEO, President of Power-Save Energy
Corporation, +1-866-297-7192

Web site: http://www.power-save.com/

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