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Wednesday, February 01, 2006

Online Micro-Billing Brings Lucrative Rewards to the Internet's Adult DVD Market

Online Micro-Billing Brings Lucrative Rewards to the Internet's Adult DVD Market

PHILADELPHIA, Feb. 1 /PRNewswire/ -- For years, the adult industry has led the way in technology and innovation. Now it is raising eyebrows at the speed with which leading adult companies are blazing a trail into digital content delivery.

The key to digital content delivery's success is Micro-Billing, says National A-1 Internet's director of business development, James Seibert. National A-1 owns and operates HotMovies.com, the fastest growing, online, adult Pay-Per-Minute site.

According to Seibert, one reason for HotMovies.com's rapid growth is its use of Micro-Billing Model for digital content delivery that lets customers pay as they go. For three years, HotMovies.com has offered its customers this purchase option. It lets them watch what they want, when they want, for only ten cents a minute. It also gives customers the privacy and discretion they want.

"It wasn't until recently," says Seibert, "that adult studios recognized a market segment they had completely ignored. Millions of potential customers who will never, ever purchase an adult DVD due to privacy and discretion concerns can now watch adult content online because Micro-Billing lets this untapped market get in and get out quickly and privately.

"Most adult men do not want to watch an entire DVD," says Seibert. "Over the years, though, they've purchased millions of DVDs because that was their only choice. Now they are discovering that there is an easier and less expensive way to watch adult content at HotMovies.com."

While Seibert counts HotMovies.com's current customers in the millions, he says it is only the tip of the iceberg. "As more and more adults who love adult content discover Pay-Per-Minute websites powered by Micro-Billing, the DVD market will shrink. DVD sales and rentals will become a thing of the past."

HotMovies.com recently reached a new milestone when its online library of adult movies grew to over 33,000 titles from over 900 studios including thousands exclusively available only on HotMovies.com. "We add 50 to 100 new titles every day," says Seibert, and he predicts even faster growth in 2006.

"It's been very exciting for us to be at the forefront of this breakthrough in technology," Seibert adds. "It is true that the Micro-Billing Model for adult content is at its early stages but it is already booming because it lets people watch what they want, when they want."

Source: National A-1 Internet, Inc.

CONTACT: James Seibert, National A-1 Internet, +1-215-418-2700,
James@Moviedollars.com

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