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Friday, January 27, 2006

Seahawks Fans Get Super Bowl Ad Sneak Peek

Seahawks Fans Get Super Bowl Ad Sneak Peek

Super Bowl XL Debut for Credit Unions' Together.Better. Rap, Rock Anthem Ad

SEATTLE, Jan. 27 /PRNewswire/ -- Fans can't wait to get a sneak peek of Super Bowl XL, their Seahawks and, of course, the ads that premiere during the game. One Seahawks advertiser is giving viewers just that -- an exclusive preview. The Super Bowl is one of the few programming choices where people specifically tune in to watch the commercials. This television commercial produced in Seattle sings the praises, literally, of not-for-profit credit unions and will likely be seen by more viewers at one time than any other Northwest TV commercial.

MEDIA TOUR
Super Bowl Ad Sneak Peek
When: Wednesday, February 1, 2006

Highlights

-- Audio/Visual & Photos: The Credit Unions' Super Bowl ad rap/rock
anthem performed live (in Seahawks jerseys) by Seattle musicians
Winfield Ezell and Jake Nawrocki of the band Groovology.
-- Smart Investment: Not-for profit local credit unions "tell all."
What's it like to get the chance to share your message as part of what
may be the most-watched television broadcast in Northwest history? How
did credit unions lock in such a great ad rate? Since credit unions
made their ad buy, rates have skyrocketed by more that 50%. Just
another smart move by Washington's financial cooperatives.
-- Behind the Scenes: Learn about the making of a Super Bowl ad with
local producer Fueled Creative LLC and the Steenman Associates
advertising agency.
-- Ad Sneak Peek: Broadcast quality download or CD available noon (PST)
Monday, January 30.

Get your sneak peek of the credit unions' Super Bowl XL advertisement. Visit: www.TogetherBetter.com.

To schedule a tour stop, interviews or obtain sneak peek CD contact:

Jamie Chase Ann Flannigan
Washington Credit Union League Washington State Employees Credit Union
206-340-4828 360-754-6138
Jchase@waleague.orgaflannigan@wsecu.org

Source: Washington Credit Union League

CONTACT: Jamie Chase of Washington Credit Union League, +1-206-340-4828,
or Jchase@waleague.org; or Ann Flannigan of Washington State Employees Credit
Union, +1-360-754-6138, or aflannigan@wsecu.org

Web site: http://www.togetherbetter.com/

Web site: http://www.waleague.org/

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