The Orchard Launches Comprehensive Licensing Offering, Providing a Robust New Platform for Artists and Labels to Gain Exposure, Incremental Revenue

The Orchard Launches Comprehensive Licensing Offering, Providing a Robust New Platform for Artists and Labels to Gain Exposure, Incremental Revenue

Orchard Music Services Leverages The Orchard's 700,000+ Catalogue for Film, TV, Advertising and Games

- Broad Array Of Services Include Licensing and Administration, Song Sync Placement, Royalty Collection and Copyright and Publishing Administration -

NEW YORK, Jan. 20 /PRNewswire/ -- The Orchard, the world's leading distributor and marketer of independent music, today announced a new licensing offering, Orchard Music Services (OMS). Primarily, OMS will help artists and labels to maximize revenue through placement in film, TV, advertising, games and other forms of commercial exploitation, and by collecting monies owed them worldwide on their behalf for the sale and use of their master recordings (i.e. "neighboring rights"). OMS will also leverage The Orchard's unparalleled industry knowledge and expert staff to research and clear digital content for digital retailers globally.

OMS offers valuable assistance for:

* Mechanical Licensing and Royalty Administration
* Song Sync Placement
* Royalty Collection
* Copyright / Publishing Administration
* International Label Deals

"OMS is a natural extension of The Orchard's mission to maximize exposure and revenue for the artists and labels we represent," said Greg Scholl, chief executive of The Orchard and managing director of Dimensional Associates, the company that owns The Orchard, eMusic and Dimensional Music Publishing. "Our successes in 2005, particularly with respect to licensing music from our catalogue for synchronization, gives us confidence that OMS will be a major contributor to Orchard's continued growth, and of great benefit to our artist and label clients."

The Orchard represents a growing catalogue over 700,000 tracks from thousands of record labels. Many of these labels have already enlisted OMS to consolidate and focus their income opportunities, and The Orchard plans a major outreach in the first half of 2006 to raise awareness about this exciting new offering.

"We have already started work with OMS," said Marcus Peterzell, president of sales & marketing for AWE, a member of The Radiate Group, the global holding company of best-in-class independently branded marketing services agencies operating within the Omnicom Group Inc. "We couldn't be more pleased with their industry expertise and their depth of resources for song placements in our work."

Among the services offered by OMS include song placement for synchronization in film, TV and commercials; royalty collection on all monies owed master rights holders from a digital sale, not just the wholesale price; and mechanical licensing and royalty administration to ensure labels not equipped to address publishing requirements for worldwide sale of non- controlled compositions can do so quickly and easily with a turn-key solution.

In addition, OMS offers digital retailers and mobile operators a one-stop solution for publishing research and licensing, one of the most complex aspects of managing a digital store.

Kelly Rogers, Director of Ringtone Management and Licensing at Mobile Streams said, "The Orchard's Song Clearance services have helped our business tremendously. They completely handled the time consuming process of licensing content for mobile use, and allowed us to focus on our core business: selling the music to mobile consumers. They delivered powerful results quickly, and we are very happy to continue utilizing their services."

About The Orchard

The Orchard (http://www.theorchard.com/) is the leading distributor and marketer of independent music in the world, representing thousands of labels spanning 73 countries and every music genre. The Orchard supplies its catalogue of more than 700,000 tracks to all of the leading legal digital music retailers and mobile operators throughout the world. The company is headquartered in New York and London, with operations in Tokyo, Buenos Aires, Tel Aviv, Hong Kong, Toronto, Kolkata, Johannesburg, Moscow and Melbourne, and local representatives in Paris, Milan, Berlin, Barcelona, Lausanne, Ramallah and Nairobi.

For more information, contact Patrick Sullivan at oms@theorchard.com or visit http://www.theorchard.com/.

About Dimensional Associates, Inc.

Dimensional Associates, Inc. is the New York-based private equity arm of JDS Capital Management, Inc. Its portfolio companies include eMusic, The Orchard and Dimensional Music Publishing.

Media Contacts:
Andy Morris / Justin Kazmark
The Morris + King Company
(212) 561-7465 / (212) 561-7466
andy.morris@morris-king.comjustin.kazmark@morris-king.com

Source: The Orchard

CONTACT: Media, Andy Morris, +1-212-561-7465,
andy.morris@morris-king.com, or Justin Kazmark, +1-212-561-7466,
justin.kazmark@morris-king.com, both for The Orchard

Web site: http://www.theorchard.com/

-------
Profile: intent