Konica Minolta Renews CBS Golf Sponsorship For Third Consecutive Year

Konica Minolta Renews CBS Golf Sponsorship For Third Consecutive Year

SwingVision Sponsorship and bizhub TV Commercials to Run January Through August 2006

RAMSEY, N.J., Jan. 4 /PRNewswire/ -- Konica Minolta Business Solutions U.S.A., Inc. (Konica Minolta) today announced that for the third consecutive year its bizhub(TM) television ad campaign will be broadcast during CBS Sports' coverage of the PGA TOUR, and that it will once again be the exclusive sponsor of the CBS Sports' SwingVision. Konica Minolta's television ad campaign will begin airing on the most comprehensive golf broadcast schedule on January 28th and will run through the end of August 2006.

(Logo: http://www.newscom.com/cgi-bin/prnh/20040406/NEBIZHUBLOGO )

The campaign to be aired features three 30-second bizhub spots -- "Three- Way Conversation", "Need That Chart" and "Showing Off". The spots create a buzz for Konica Minolta's award-winning bizhub brand of powerful multifunctional devices that provide its customers with complete solutions for their document management needs.

"We are delighted to have Konica Minolta back as the sponsor of 'bizhub SwingVision' for a third consecutive year," said Tony Petitti, executive vice president and executive producer, CBS Sports. "Our partnership over the years with Konica Minolta has grown to include 16 PGA TOUR events, and we look forward to showcasing bizhub SwingVision throughout the 2006 CBS Golf season. Konica Minolta's sponsorship of our ultra-slow motion camera enables our CBS Golf talent to analyze the shot making abilities of the finest golfers in world and brings the most unique insight in the game to the golf viewer."

"This year -- 2006 -- marks the third year of our partnership with CBS. This venue has proven to be very effective in building awareness for Konica Minolta and the bizhub brand," said William H. Brewster, Jr., vice president, marketing, Konica Minolta Business Solutions U.S.A., Inc. "Our marketing research shows that golf programming is an excellent means to reach a strong segment of our target audience, and our brand tracking studies have shown that our decision to partner with CBS Sports continues to deliver successful results."

About Konica Minolta Business Solutions U.S.A., Inc.

Konica Minolta Business Solutions U.S.A., Inc., offers a broad range of multifunctional digital imaging solutions inspired by its bizhub(TM) brand of powerful solutions that serve as the central resource for document scanning, in-house printing, copying, faxing and electronic archiving and distribution. From high-quality color and monochrome bizhub systems for workgroups and small offices, to advanced high-volume bizhub PRO(TM) production printing systems for large corporations and print-for-pay services, Konica Minolta is leading the industry toward integrated, networked hardware/software solutions that are more simple, reliable, and cost-effective. Complementing its bizhub solutions, Konica Minolta also offers desktop laser printers, microform digital imaging systems, wide-format printers and scanning systems for specialized applications.

Headquartered in Ramsey, New Jersey, Konica Minolta delivers expert professional services and experienced, responsive client support, in addition to the world-class service provided through its extensive network of direct sales offices, authorized dealers, resellers and distribution partners in the United States, Canada, Mexico, Central America and South America. For more information, please visit Konica Minolta at http://www.kmbs.konicaminolta.us/

All terms, product and company names used in this document may be trademarks or registered trademarks of their respective owners, and are hereby acknowledged.

Corporate Contact:
James Norberto
Konica Minolta Business Solutions U.S.A., Inc.
+1 201-825-4000
jnorberto@kmbs.konicaminolta.us

Media Contact:
Irene Savage/Tristam Wallace
HARPELL
+1 (781) 210-0938/+1 (781) 210-0944
isavage@harpell.com/twallace@harpell.com

Photo: http://www.newscom.com/cgi-bin/prnh/20040406/NEBIZHUBLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk photodesk@prnewswire.com
Source: Konica Minolta Business Solutions U.S.A., Inc.

CONTACT: James Norberto of Konica Minolta Business Solutions U.S.A.,
Inc., +1-201-825-4000, jnorberto@kmbs.konicaminolta.us; or Irene Savage,
+1-781-210-0938, isavage@harpell.com, or Tristam Wallace, +1-781-210-0944,
twallace@harpell.com, both of HARPELL

Web site: http://www.kmbs.konicaminolta.us/

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