Trident's SVP(TM) EX Video Processor With DCRe(TM) Powers Samsung's New LCD TV Lineup

Trident's SVP(TM) EX Video Processor With DCRe(TM) Powers Samsung's New LCD TV Lineup

SUNNYVALE, Calif., May 9 /PRNewswire-FirstCall/ -- Trident Technologies Inc., a wholly-owned subsidiary of Trident Microsystems, Inc. (NASDAQ:TRID), a world-wide leader in developing advanced digital TV technology for the consumer digital video marketplace, today announced that Samsung Electronics, a global leader in semiconductors, consumer electronics industry, and digital convergence technology, is using Trident's SVP EX ten-bit video processor featuring the Digital Cinema Reality Engine (DCRe(TM)) to power its latest family of mainstream LCD TVs for world-wide markets. The new models range from 23" to 40" and are now shipping in Asia, North America, and Europe.

"We are extremely pleased that Samsung has taken full advantage of SVP EX(TM)'s superior video quality and high-level of integration in its new line- up of LCD TVs. Carefully selecting a leading solution and investing significant R&D resources to achieve the best video quality across a wide range of products has become a clear trend for top-tier TV OEMs to reduce design time and deliver many high-quality products into the market in a timely manner," said Dr. J.H. Chang, president of Trident Technologies Inc. "We are very impressed by the determination and vision of Samsung's LCD TV group to successfully execute this strategy and launch such an impressive line-up of high quality LCD TVs into the market within a short period of time."

The SVP EX(TM) family features Trident's Digital Cinema Reality Engine, DCRe(TM). DCRe(TM) video processing delivers optimal video fidelity to offer consumers compelling, cinema-like video images. DCRe(TM) includes:

* Triple ten-bit ADC to dramatically reduce visible video signal
conversion artifacts.
* Ten-bit 3D color decoder to eliminate annoying "false color"
artifacts and improve overall contrast.
* Ten-bit dual-channel 1080i motion-adaptive de-interlacer to provide
cinema-like motion video quality from any type of video source
material.
* Ten-bit dual-channel scaler to insure crisp images regardless of the
display resolution.
* Ten-bit dual-channel color processor with blue-stretch, green-
stretch, skin-color correction, and white-balance control to offer
vivid, bright colors previously available only in the most
sophisticated internally-developed designs of consumer electronics
OEMs.
* Ten-bit display interface to support today's most advanced flat
displays.
* Advanced content-adaptive 3D noise reduction to dramatically reduce
the popping and crackling that is especially prevalent on today's
LCD TVs.
* Enhanced horizontal and vertical sharpness controls that set a new
level in sharpness for advanced TVs.
* Programmable LCD overdrive to eliminate the blurring of fast-moving
objects that is common to many LCD displays.
* Integrated VBI slicer and V-chip/closed-caption/teletext accelerator
to support world-wide TV data and messaging needs.
* Full-screen 16-bit bit-mapped OSD powered by a 2D-graphics
accelerator to enable beautiful, intuitive, windows-based user
interfaces that enhance the functionality of advanced TVs.

Forward-Looking Information

This press release contains forward-looking statements, including statements regarding the company's expectations for the DPTV(TM) market and designs for the DPTV(TM) product. The forward-looking statements above are subject to certain risks, and actual results could vary materially depending on a number of factors. These risks include, in particular, trends in the television industry, the results of Trident's sales and shipment activities to television manufacturers, Trident's ability to timely introduce new or follow- on products, Trident's success in implementing planned production, competitive pressures, including pricing and competitors' new product introductions. Additional factors that may affect the Electronics' business are described in detail in the Electronics' filings with the Securities and Exchange Commission.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2004 parent company sales of US$55.2 billion and net income of US$10.3 billion. Employing approximately 123,000 people in 93 offices in 48 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing brands, Samsung Electronics is the world's largest producer of color monitors, color TVs, memory chips and TFT-LCDs. For more information, please visit www.samsung.com .

About Trident Microsystems, Inc.

Trident Microsystems, Inc., with headquarters in Sunnyvale, California, designs, develops and markets digital media for the masses in the form of integrated circuits (ICs) for CRT TV, LCD TV, PDP TV, HDTV, and digital set- top boxes. Trident's products are sold to a network of OEMs, original design manufacturers and system integrators worldwide. For further information about Trident and its products, please consult the company's web site: http://www.tridentmicro.com/ .

NOTE: Trident is a registered trademark of Trident Microsystems; Inc. DPTV(TM) is a trademark of Trident Microsystems, Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners. Features, pricing, availability, and specifications are subject to change without notice.

Source: Trident Technologies Inc.

CONTACT: press, Peter Wicher, +1-408 991-8800, or
public_relations@tridentmicro.com, or investor relations,
investor@tridentmicro.com, or technical support, techsupport@tridentmicro.com,
all of Trident Microsystems; Inc.

Web site: http://www.tridentmicro.com/

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