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Thursday, May 12, 2005

Tribune Expands Recycler.Com Free Classified Listings To 12 Cities

Tribune Expands Recycler.Com Free Classified Listings To 12 Cities

Provides e-commerce and comparison tools making it easy to find stuff, sell stuff and compare stuff

CHICAGO, May 12 /PRNewswire-FirstCall/ -- Tribune Interactive and Classified, a division of Tribune Company (NYSE:TRB), today announced the expansion of its LA-based Recycler.com to provide free classified listings to 12 additional cities. Tribune debuted the service in Dallas, Houston, Seattle, St. Louis, Indianapolis and New Orleans last week. The company will roll out Recycler.com to New York, Chicago, Baltimore, Orlando, Fla., Hartford, Conn. and Allentown, Pa. throughout the month of May.

"Recycler.com makes online shopping convenient and fun," said Julianna Cole, Tribune Interactive & Classified vice president/merchandise and classified technology. "It provides consumers easy access to items for sale, trade or free -- all direct from one community member to another."

Along with general merchandise listings, the site includes job, home and automotive listings, community retail services and announcements.

"The expansion of Recycler.com is a great complement to the classified listings offered by Tribune's newspaper websites and our other classified products such as Cars.com, CareerBuilder.com and Apartments.com," said Tim Landon, Tribune Interactive & Classified president. "It reflects our commitment to bringing new, valuable products to consumers and providing an online marketplace to the communities we serve."

Recycler.com differs from other free classified websites because of an online comparison feature that allows users to preview select listings from other sites -- such as local newspaper listings, or listings from other online classified websites. The comparison tool enables sellers to review comparable products and ensure the item is priced competitively; and allows buyers to identify the best deals. The site's optional "Browse and Buy" e-commerce tool simplifies transactions and enables the sale and purchase to take place completely online -- no checks, no money orders and no mailing hassles.

Sellers benefit from several listing packages, including:

-- Free listing -- a 50-character headline, 2,000-character description,
one main photo and one additional photo that runs for 14 days-all free
of charge!
-- Enhanced listing -- a 50-character headline, 2,000-character
description, one main photo and five additional photos, bold headline
and priority positioning that runs for 21 days-for as low as $6.95.
-- eCommerce "Browse and Buy" listing -- a 50-character headline, 2,000-
character description, one main photo and five additional photos that
runs for 21 days and offers the ability to buy and sell online. The
price of this listing is based on the asking price of item for sale.
For example, an item with an asking price of $100-$399.99 will have a
listing fee of $10.00.

The expanded Recycler.com is hosted by CityXpress Corp. and runs on eMarketplaceExpress, the company's classified marketplace platform.

The Recycler has been connecting buyers and sellers -- and communities in general -- together for 30 years. Recycler.com is a stand alone business operation of Recycler Classifieds based in Los Angeles, Calif. Recycler Classified also produces eight weekly geographically-zoned newspapers in Southern California and nine Photo Buys/Recycler Photo publications (mostly devoted to automobiles.) For more information, visit http://www.recycler.com/ .

Tribune Interactive and Classified, a division of Tribune Company (NYSE:TRB), manages the interactive operations of major daily newspapers such as the Los Angeles Times, Chicago Tribune, Newsday and their associated websites and all aspects of Tribune's print and online classified advertising operations. Its national classified sites include CareerBuilder.com, Cars.com and Apartments.com. With more than 50 websites overall, Tribune Interactive and Classified ranks among the nation's leading news and information networks. The sites attract nearly 12 million unique visitors per month.

Source: Tribune Company

CONTACT: Christine Hennessey of Tribune Company, +1-312-222-4850

Web site: http://www.tribune.com/
http://www.recycler.com/

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