STARTUPNATION: Open for Business; The Quintessential Guide to Starting Your Dream Business, from America's Leading Entrepreneurial Gurus

STARTUPNATION: Open for Business; The Quintessential Guide to Starting Your Dream Business, from America's Leading Entrepreneurial Gurus

From Jeff & Rich Sloan, In-the-trenches Entrepreneurs and Hosts of the Nationally Syndicated Sensation StartupNation(R) Radio

BIRMINGHAM, Mich., May 17 /PRNewswire/ -- For everyone who's ever fantasized about leaving their dead-end job, opening the business of their dreams, and becoming their own boss comes "STARTUPNATION: Open for Business" (Currency/Doubleday, June 2005), a soup-to-nuts primer on building a business and making it a success.

"Don't pick up this book unless you're serious about starting a business. The Sloan brothers make it clear that 'the time is now.' These guys will get you totally fired up!" -Pat Croce, best-selling author of "I Feel Great and You Will, Too!" and "Lead or Get Off the Pot!"

Across the country, millions of people are taking charge of their lives and opening new businesses that are changing the face of the entrepreneurial landscape. More money is available to small business than ever before. In 2004, the Small Business Administration raised its business loan caps from $750,000 to $2 million, and nearly $50 million in loan guaranties are provided to American small businesses each day. What's more, the cost of starting a business today is lower than ever as most single-person businesses start up with less than $6,000 in capital. Owning your own business isn't just a fantasy anymore. Anyone can do it, and STARTUPNATION shows readers how to do it right -- without losing money, losing hope, or losing their minds.

Brothers and business partners Jeff and Rich Sloan have been entrepreneurs since they were teenagers. From breeding and selling Arabian horses to creating industry-changing inventions like their successful car battery saving device -- the Battery Buddy(R) -- to raising and investing millions into startup ventures, the Sloan brothers have gained a wealth of wisdom which they now share with thousands of entrepreneurs each week. The hosts of StartupNation Radio, a nationally syndicated talk program, the Sloans know the business landscape and what it takes to turn an great idea into a great moneymaker while fulfilling the essential requirement of any business venture -- a satisfying life.

STARTUPNATION offers a compelling and inspiring look at smart entrepreneurship and the best ways to make it pay off in work and in life. Urging readers to think about more than just the money, the Sloan brothers make certain that readers will plan to include their passions and talents in their work. Whether linking a budding business plan to a plan for a fulfilling life or balancing work and play, the Sloan Brothers offer real life examples of successful businesspeople starting businesses that not only fit their lives, but make those lives extraordinary.

Featuring case studies of terrific start up ideas turned into successful companies like Dada Footwear, bluenile.com, and overstock.com, the Sloan brothers inspire readers to make good on their great ideas. The brothers become more than just business consultants with helpful advice, they become the best kind of coach -- the kind that has experienced it all before. From comprehensive strategies to build a strong and successful product that embraces personal passions to a series of Quick Tips that highlight smart ways to avoid the pitfalls of starting a business, STARTUPNATION is an essential toolkit for anyone playing with the idea of starting up.

Whether in the initial stages of a new business concept, or looking to take an existing business to the next level, or simply unhappy with the daily grind, STARTUPNATION empowers readers to take stock of their work and their ideas and launch into a business that will change their lives.

About the Authors

Rich and Jeff Sloan are inventors, company creators, broadcast personalities, and authors. The inventors of the Battery Buddy, and several other patented products, their enthusiasm for startups led them to create Sloan Ventures in the mid-'90s, focusing on creating business plans, recruiting entrepreneurial management, and raising startup capital for technology-based businesses. In 2001, the brothers formed StartupNation(R) to help budding entrepreneurs start and grow their own business. The Sloan Brothers co-host the nationally-syndicated StartupNation Radio and provide their smarts online at http://www.startupnation.com/ . They live and work in Birmingham, Michigan.

Source: StartupNation(R)

CONTACT: Barbara Cave Henricks of Goldberg McDuffie Business,
+1-512-301-8936, bhenricks@goldbergmcduffie.com

Web site: http://www.startupnation.com/

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