New MADAGASCAR ANIMAL TRIVIA DVD GAME From b EQUAL Is A Great Alternative to Traditional Family Games

New MADAGASCAR ANIMAL TRIVIA DVD GAME From b EQUAL Is A Great Alternative to Traditional Family Games

Latest Family DVD Game Title Uses Exclusive Dynamic Leveling(TM) to Allow the Whole Family to Play Together and Compete Equally

PALO ALTO, Calif., May 18 /PRNewswire/ -- This morning, b EQUAL is again putting the 'family' back in family game night with the release of its latest title, the MADAGASCAR ANIMAL TRIVIA DVD GAME (http://www.bequal.com/), featuring themes and starring characters from the upcoming DreamWorks Animation release Madagascar. The MADAGASCAR ANIMAL TRIVIA DVD GAME is designed to get your family back into the game by combining exciting and compelling video content with over 1,600 ever-changing questions to offer a refreshing alternative to engage young children and their parents alike. The game arrives in stores today.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050518/NYW022 )

"We are extremely excited to introduce our newest title, the MADAGASCAR ANIMAL TRIVIA DVD GAME. Parents are always on the lookout for new ways to reconnect and spend quality time with their kids," said Ken Fong, vice president of Marketing for b EQUAL. "We believe the b EQUAL games provide a great choice for parents searching for gaming options with cool, kid-friendly content, easy-to-use technology while, at the same time, offering the chance to learn and have fun while sharing the experience as a family."

Get Your Family Into the Game

The MADAGASCAR ANIMAL TRIVIA DVD GAME couldn't be easier to play since all you need is a TV, DVD player and your remote control. Designed to stimulate curiosity and strengthen family bonds, b EQUAL games like the MADAGASCAR ANIMAL TRIVIA DVD GAME, exclusively feature patent-pending Dynamic Leveling(TM) -- a technology that automatically and continuously alters the difficulty of trivia questions and answers based on a player's own age and ability. This technology literally levels the playing field and, unlike other interactive, board and plug-and-play games on the market, allows parents and children alike to enjoy and compete in the same games together. With over 1,600 questions and answers and the exclusive Dynamic Leveling feature, b EQUAL DVD game titles let every member of the family to play together ... and anyone can win.

The MADAGASCAR ANIMAL TRIVIA DVD GAME and other b EQUAL game titles have an ESRB rating of "E for Everyone" are currently available at retail locations nationwide at the suggested retail price of $29.95. For more information, please visit http://www.bequal.com/.

About The b EQUAL Company

The b EQUAL Company is dedicated to developing easy-to-use, interactive DVD game titles designed to "Get your family into the game."(TM) b EQUAL games utilize exclusive Dynamic Leveling(TM) technology, which enables parents and children alike to enjoy and compete in the same games together ... and anyone can win. b EQUAL works with world-class partners including National Geographic(TM) and The History Channel(R) to provide a variety of exciting and compelling video content. For more information about the b EQUAL Company or its list of game titles, please visit http://www.bequal.com/.

About DreamWorks Animation SKG

DreamWorks Animation SKG (NYSE:DWA) is devoted to producing high-quality family entertainment through the use of computer-generated (CG) animation. Utilizing world-class creative talent and state-of-the-art technological capabilities, the company is committed to making two computer-animated feature films a year that appeal to a broad movie-going audience.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050518/NYW022
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network: PRN2
PRN Photo Desk, photodesk@prnewswire.com
Source: The b EQUAL Company

CONTACT: Press Contacts: Brian Williams of MWW Group, +1-201-507-9500,
bwilliams@mww.com, for The b EQUAL Company

Web site: http://www.bequal.com/

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