CheetahMail Provides Clients With the Real Picture

CheetahMail Provides Clients With the Real Picture

CheetahMail introduces new email preview tool enabling clients to view how an email message will render in over 40 popular email clients prior to deployment

NEW YORK, Feb. 7 /PRNewswire/ -- CheetahMail, an Experian Company, the global leader in email marketing and customer intelligence solutions, announced today the release of a new feature that enables clients to preview, in real-time, how email messages will render in various email clients prior to deployment. This new functionality will ensure that the integrity of a company's message and brand are maintained by verifying if an email's creative is compatible with over 40 major email clients, including AOL, Yahoo!, Hotmail and Outlook.

CheetahMail has continually expanded its Enhanced Deliverability Toolset to bring the most relevant and innovative email marketing tools to its clients. As the first email service provider to offer features such AOL optimization, domain performance reporting and inbox monitoring, CheetahMail continues to set standards in email marketing by ensuring the content of a message is never compromised by varying differences in email clients.

Through a newly formed partnership, CheetahMail can now seamlessly integrate Piper Software's "Inbox Snapshot," into its email deliverability and campaign management toolsets. Within minutes clients are able to view how their marketing messages appear across all email clients, enabling them to correct any image problems directly through the CheetahMail system prior to a campaigns launch.

"Utilizing the most advanced features available empowers our clients to concentrate on their ultimate goal: communication, information and commerce. We are confident that our partnership with Piper Software will build upon our pledge to provide our clients with the finest technology that continues to make CheetahMail the number one email marketing services company in the industry," said Matthew Seeley, COO of CheetahMail.

"Legibility and deliverability are hot issues among legitimate email marketers these days," says Robb Wilson, head of technology at Piper Software. "By choosing to provide their customers with the best known tool for deliverability, ESPs, like CheetahMail are demonstrating that they're true leaders in the field. We're thrilled to be working with CheetahMail."

About CheetahMail

CheetahMail, an Experian Company, http://www.cheetahmail.com/, an email marketing and customer intelligence solutions firm, serves over 350 category-leading clients in industry verticals including retail, technology, financial, entertainment, B2B and travel. CheetahMail's technology and service offerings are designed for companies that want to increase their brand equity through customer retention and acquisition management. CheetahMail, a subsidiary of Experian (http://www.experian.com/) was founded in 1998 and is located in New York City and Los Angeles California. CheetahMailUK, a subsidiary of Experian is located in Surrey Weybridge.

About Piper Software

Piper is the email deliverability and compatibility expert that enables marketers and Email Service Providers to maintain positive ISP relations and increase campaign ROI. Piper's QuickProofs system provides critical information about email delivery and compatibility, to ensure that marketing and transactional messages are delivered as intended to recipients' inboxes. Piper has serviced the ESP market since 2003. Learn more about Piper's QuickProof services at http://www.pipersoftware.com/.


Source: CheetahMail

CONTACT: Ashley Johnston of CheetahMail, +1-212-999-5654,
ashley@cheetahmail.com

Web site: http://www.cheetahmail.com/
http://www.pipersoftware.com/
http://www.experian.com/


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