Artificial Life, Inc. Launches V-Girl(TM) in Singapore with SingTel Mobile

Artificial Life, Inc. Launches V-Girl(TM) in Singapore with SingTel Mobile

HONG KONG, Feb. 2 /Xinhua-PRNewswire-FirstCall/ -- Hong Kong-based Artificial Life, Inc. , a leading global provider of award winning mobile technology and applications, today announced that it has signed a contract with SINGAPORE TELECOM MOBILE PTE LTD (''SingTel Mobile''), a leading regional telecom operator, to launch its innovative and award winning 3G product ''V-Girl(TM) -- your virtual girlfriend'' in Singapore. The launch makes SingTel Mobile the first operator to introduce the 3G V-Girl(TM) game to that market.

The appearance of the V-Girl(TM) character and other multimedia game features in the game's launch version will be customized to suit local mobile users' preferences and culture in Singapore. With thousands of high quality 3-D animation video clips and audio streams, players will find every gaming experience to be unique. The sophisticated 3G game will have 20 game levels. Each level will pose different challenges to players, with the ultimate goal for them to date and even ''marry'' the virtual girlfriend. However, the game does not end at the ''marriage'' as it is designed as an ongoing interactive story that continuously evolves and develops.

Commenting on the launch, Mr Philip Wu, Director, Consumer Marketing, Content Strategy and Marketing, SingTel, said, ''As the region's leading telco, we continually seek to introduce content that help push the envelope on providing innovative and exciting content demanded by our discerning customers. V-Girl(TM) is expected to have a large following as it boasts numerous features such as artificial intelligence, text-to-speech and real-time chat functionalities.''

V-Girl(TM) lives in a realistic-looking 3-D animated world that players navigate around using their 3G phones. Players can visit a virtual disco, listen to music and individually invite V-Girl(TM) to watch movies in a movie theatre with them. As players court the virtual girl, she may even invite them to her virtual home. The developments in the game follow a detailed calendar of activities and tasks for players. Tasks can have real-time elements and can be linked to real calendar events such as local holidays.

Gamers can observe V-Girl(TM) to understand her likes and dislikes, and they can think of ways to win her favour with virtual gifts and compliments. Players are guided through the game by an intelligent, interactive virtual pet at different game levels. These features, together with other interesting functionalities, have enabled Artificial Life's V-Girl(TM) to recently win Ericsson's global Best Mobile Game Award.

''We are excited to launch V-Girl(TM) in Singapore with SingTel Mobile, as the main mobile player in the market. We will have the best reach to potential 3G clients with SingTel Mobile in Singapore,'' said E.Schoeneburg, CEO of Artificial Life, Inc.

The market launch date of V-Girl(TM) in Singapore will be announced in a separate announcement soon.

About Artificial Life, Inc.

Founded in Boston in 1994 and registered in Delaware, Artificial Life, Inc. is a public US corporation headquartered in Hong Kong and a leading global provider of mobile computing technology, content and applications ( http://www.artificial-life.com/ ). See also: http://www.v-girl.com/ .

About SingTel Mobile

SingTel Mobile is the largest mobile operator in Singapore, serving more than 1.5 million customers. Always at the forefront of technology, SingTel Mobile was the first operator to introduce the concept of wireless Internet to Singapore, through technologies such as Wireless Access Protocol (WAP) and General Packet Radio Service (GPRS). It operates one of the country's most extensive wireless LAN networks and has been awarded a licence to operate a 3G network in Singapore.

SingTel Mobile is a wholly-owned subsidiary of Singapore Telecommunications Limited (SingTel), Asia's leading communications company with operations and investments around the world.

With major operations in Singapore and Australia (through wholly-owned subsidiary SingTel Optus), the Group provides a comprehensive portfolio of services that include voice and data services over fixed, wireless and Internet platforms.

The Group also has major investments in India, Indonesia, the Philippines and Thailand. Together with its regional partners, SingTel is Asia's largest multi-market mobile operator, serving more than 56 million customers in six markets.

SingTel employs more than 19,000 people worldwide and had a turnover of S$12.0 billion (US$7.17 billion) and net profit after tax of S$4.49 billion (US$2.68 billion) for the year ended 31 March 2004. More information can be found @ http://www.singtel.com/ and http://www.optus.com.au/ .

For more information, please contact:

E. Schoeneburg, Chief Executive Officer,
Artificial Life, Inc
DID: +852-3102-2800
Email: es@artificial-life.com

Bernard Ho
Senior Corporate Communications Manager
Singapore Telecommunications Limited
DID: +65-6838-3065
Email: bernardho@singtel.com

Adeline Koh
Content Marketing Manager Limited
Singapore Telecommunications
DID: +65-6848-7369
Email: adelinekoh@singtel.com

''Safe Harbor'' Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding Artificial Life, Inc.'s business which are not historical facts are ''forward-looking statements'' that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see the "Risk Factors'' described in the Company's Annual Report or Forms 10-K, 10-K(SB) or 10-Q(SB) for the recent fiscal years. All information set forth in this press release is as of February 2, 2005 and Artificial Life, Inc. undertakes no duty to update this information unless required by law.

Web Sites: http://www.optus.com.au
http://www.singtel.com
http://www.v-girl.com
http://www.artificial-life.com


Source: Artificial Life, Inc.

CONTACT: E. Schoeneburg, Chief Executive Officer of Artificial Life,
Inc., +852-3102-2800, or es@artificial-life.com


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