XRAYMEDIA Partner Catalyst House Secures $10,000,000 Media Based Credit Facility

XRAYMEDIA Partner Catalyst House Secures $10,000,000 Media Based Credit Facility

LAS VEGAS and VANCOUVER, British Columbia, Jan. 12 /PRNewswire-FirstCall/ -- XRAYMEDIA, Inc., (OTCBB: XRYM), the media industry's leader in real-time negotiating technology, is pleased to announce that its media partner Catalyst House, through its subsidiary AD|MAX Media unit, has secured a $10 million combined media-based credit facility from the dual sources of Springboard Capital Corporation and Millennium Capital Quest Corp. Additionally, the Company has been granted sales agency rights to an additional $40+ million in deeply discounted major media running the gamut of newspaper, TV, radio, and Web.

Catalyst House managing director, Lynnea M. Bylund, stated, "These transactions strategically position AD|MAX for both the completion of a $1 million private debenture funding placement anticipated for the provision of working and development capital and the continued ongoing sales of media products. The creative use of media in both transactions underscores the Company's unique involvement in the combined media and barter industries. The $10 million bond facility enhances the AD|MAX balance sheet and the media credits fortify our inventory of merchant media products and solutions. This announcement comes on the heels of news announced in November that Catalyst House had formed a strategic partnership with XRAYMEDIA in anticipation of the then pending closure of the subject media assets."

Primarily benefiting Southern California and Southern Nevada merchants, initially, by increasing customer flow, the AD|MAX proven "unified-media" approach combines quality exposure elements of both a local and worldwide Internet portal presence, along with local cable and radio spots, residential direct mailings, and barter-exchange commerce and economics. Strategic partners and media providers to AD|MAX also include U.S. Menu Guide, Cox Cable, MoneyMailers, JustOC.com, LasVegas.Net, Bartercard, Yellowpages.com, RaveReview.biz, and the Tribune Media Group. "Beyond the Southern California and Southern Nevada markets, AD|MAX anticipates a franchise system roll-out later this year, commencing with Seattle, South Florida, New York City, Phoenix, and Atlanta," adds Ms. Bylund.

"Our partnership with Catalyst House is aimed to merge the advertising resources of both companies while utilizing our live negotiating systems technology as the main conduit of our agreement. Designed to provide the business community as a whole with the reach necessary to find outstanding advertising opportunities. Our Live Media Marketplace (LMM) provides a virtual marketing arm for AD|MAX, enhancing the scope and volume of media inventory made available to associates and clientele. Due to this partnership, XRAYMEDIA has now added an additional $40 million in media avails to its inventory. Accommodating media of diverse origin, we are confident that the LMM will aid AD|MAX as its franchise program rolls-out, from city to city, across the United States," states XRAYMEDIA President and CEO Raymond C. Dabney.

About The Companies:

XRAYMEDIA is revolutionizing the media industry by providing the general business community and media professionals with a centralized community for media services and live negotiations. XRAYMEDIA's Media Super Portal and flagship media technology, Live Media Marketplace (LMM v5.1), is designed to provide the general business community the necessary reach to find outstanding advertising opportunities in North America and Internationally. Live Media Marketplace dynamically streams all media inventory for users to choose from and then use its cutting-edge Live Negotiating Technology to commence multiple simultaneous negotiations in real-time over the Internet in a private secure environment. XRAYMEDIA's LMM v5.1 empowers its users with the ability to place media buy or sell orders, choose from media matches, and initiate multiple negotiations simultaneously, in real-time.

Catalyst House, Inc., is a Las Vegas based international strategic-teaming consultant and Springboard Capital Corp. affiliate/founder -- services that Catalyst House arranges for its clients include broker-dealer and capital formation introductions, business opportunities, buyer and distributor relations, introduction of prospective strategic partners and affiliates, and debt, equity, and hybrid business finance. Since its inception in the late 20th century, Catalyst House associates have assisted in the provision of over $35 million in debt and equity to emerging technology and sustainable enterprise businesses.

You should not place undue reliance on forward-looking statements in this press release. This press release contains forward-looking statements that involve risks and uncertainties. Words such as "will," "anticipates," "believes," "plans," "goal," "expects," "future," "intends" and similar expressions are used to identify these forward-looking statements. Actual results could differ materially from those anticipated in these forward- looking statements for many reasons, including the risks we face as described in this press release. For further information about XRAYMEDIA INC., please refer to its Form 10-ksb filed with the Securities and Exchange Commission and available on the SEC website at www.sec.gov.


Source: XRAYMEDIA, Inc.

CONTACT: Raymond C. Dabney, Chief Executive Officer of XRAYMEDIA,
+1-888-777-0658 or info@xraymedia.com; or Zack Noory, Senior Account Executive
of INVESTOR RELATIONS INTL, +1-818-382-9718 or znoory@irintl.com, for
XRAYMEDIA

Web site: http://www.xraymedia.com/


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