HMW Online Unveils an Expanding Hispanic Market Information Section

HMW Online Unveils an Expanding Hispanic Market Information Section

CORAL GABLES, Fla., Jan. 12 /PRNewswire/ -- HMW Online, the Hispanic Marketing Source, has upgraded its Market Profiles section and expanded its geo-demographic population and household data from 21 to 40 selected DMA's. HMW Online now provides the latest and most complete information including population, language, economics, origin and education. The information, prepared by Geoscape International, provides data for 1990 and 2000, and projections for 2005 and 2010.

"This is one more step towards making HMW Online the most complete data center in the U.S. Hispanic marketplace," said Arturo Villar, HMW's publisher. "By selecting Geoscape to bring the Hispanic Market DataStream, 2005 Series to our subscribers we are making access to HMW Online the true complement to our Monday newsletter, Hispanic Market Weekly."

The new data for HMW's 40 Market Profiles is organized and displayed to make it very easy to access, view and print, providing a more valuable tool for all interested in the Hispanic market.

"HMW subscribers now have a more complete and user-friendly online tool to tap the fast-growing multinational, multicultural Hispanic market," said Cynthia Corzo, HMW's editor. "With the expanded market profiles we are giving them the market rankings for Hispanic population, percentage of Hispanics, Hispanic population growth from 1990 to 2005, foreign-born population and median income."

The expansion of HMW's market profiles, one of the most visited pages in http://www.hmwonline.com/, gives HMW subscribers one more reason to use the website as a one-stop source of basic and cutting-edge information to advance their business. HMW users have immediate and direct access to the weekly newsletter and its eight-year archive of weekly breaking news, and to the most complete directories for Companies, Agencies and Media doing business in the Hispanic market, all updated weekly.

Also available at a click on the HMW site, are the Research Updates, the New Magazine Data page, and the archives containing the most recent Industry Snapshots, Breaking News during the week, Special Reports, Conversations with top Hispanic marketing leaders and the HMW Talent Mart.

"Advancing the understanding of our clients and business partners is fundamental to Geoscape's mission," explains Cesar Melgoza, Geoscape's CEO. "The Hispanic Market DataStream: 2005 Series, published within HMW Online will extent leading-edge data to market-leading organizations."

Contact: Arturo Villar, 305-448-5838, avillar@hmwonline.com


Source: HMW Online

CONTACT: Arturo Villar of HMW Online, +1-305-448-5838,
avillar@hmwonline.com


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