Delta's New Airfare Structure to Disrupt Low-Cost Airlines, Says Bestfares.com

Delta's New Airfare Structure to Disrupt Low-Cost Airlines, Says Bestfares.com

ARLINGTON, Texas, Jan. 5 /PRNewswire/ -- Today's announcement by Delta Air Lines of its new SimpliFares program has one mission: to disrupt the growth of low-cost airlines, says Tom Parsons, CEO of Bestfares.com, an internet travel information web site.

For the past few years, Delta, along with the other major legacy carriers have watched the low-cost carriers, such as Southwest, AirTran, JetBlue, Spirit, ATA and America West erode market share, and more importantly, lower domestic airfares dramatically. These both have had a significant impact on the legacy airlines. Today, US Airways and United are in bankruptcy, and their futures are not clear. Other major airlines have lost billions of dollars in the past year.

While Delta's new fares are still higher than many of its low-cost competition, Delta's proximity to more people in smaller cities and major airports may mean more passengers will stick around and fly Delta out a close- in airport, rather than drive to an airport with a low-cost carrier.

"This move will increase Delta's passenger yield, and at the same time, takes a swat at the low-cost airlines," says Parsons. "This may be the only move left to slow down the low-cost carriers."

Bestfares.com's Tom Parsons, one of the most sought-after travel industry experts in the United States, has been chasing down hidden travel bargains and bringing them to the traveling public for 20 years. Parsons regularly appears on NBC's Today Show, ABC's Good Morning America, CBS's The Early Show, CNN, Fox and MSNBC.

To schedule an interview with Parsons about airfare news, contact the Media Relations department at 800-576-8255, or by e-mail at media@bestfares.com .


Source: Bestfares.com

CONTACT: Media Relations of Bestfares.com, +1-800-576-8255, or
media@bestfares.com

Web site: http://www.bestfares.com/


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