Sixers, FanBuzz Enter Into E-Commerce Agreement

Sixers, FanBuzz Enter Into E-Commerce Agreement

Fourth NBA Franchise to Team With FanBuzz

PHILADELPHIA and MINNEAPOLIS, Dec. 1 /PRNewswire/ -- Philadelphia 76ers Senior Vice President of Business Operations, Lara Price announced today that the team has entered into an e-commerce agreement with FanBuzz, a leading provider of commerce solutions to licensed sports, entertainment, character and media-based properties to manage all aspects of its online store at http://shop.sixers.com/ , including back-end fulfillment and customer care.

The online store, accessed through the team's official website, www.Sixers.com , will provide fans with the opportunity to purchase a comprehensive selection of unique Philadelphia 76ers licensed merchandise. Featured items include apparel, collectibles, and authentic jerseys all bearing the Philadelphia 76ers logo.

"We are extremely excited to partner with FanBuzz. This is one more opportunity for us to extend our brand to our customers. The store offers a broad selection of merchandise as well as the convenience of shopping on-line at Sixers.com," said Price.

"We're thrilled to have one of the all-time great NBA franchises, the Philadelphia 76ers, added to our growing lineup of NBA e-commerce partners," said Roy Seinfeld, President of FanBuzz. "The Sixers have long been a fan favorite going back to the days of Billy Cunningham, Wilt Chamberlain, Hal Greer, Dr. J, Moses Malone and many other tremendous ballplayers. Add superstar Allen Iverson to this long list and you can see why the Sixers have fans everywhere around the country and internationally as well."

Comcast-Spectacor is the Philadelphia based sports and entertainment firm which owns the Philadelphia Flyers, the Philadelphia 76ers, the Philadelphia Phantoms, the Wachovia Center and Wachovia Spectrum, Flyers Skate Zone community ice skating and ice hockey rinks and Comcast SportsNet. Comcast- Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 40 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; and New Era Tickets, a full-service ticketing and marketing company for public assembly facilities. Comcast-Spectacor also owns a minority interest in the Bowie Baysox, the Delmarva Shorebirds, the Frederick Keys baseball teams, all affiliates of the Baltimore Orioles.

FanBuzz is a leading provider of commerce solutions for licensed sports, entertainment, character and media properties such as the National Hockey League, The Weather Channel, Peanuts, Elvis Presley, the Boston Celtics, the Chicago Bulls and the Washington Wizards. FanBuzz is a wholly-owned subsidiary of ValueVision Media (NASDAQ:VVTV), which owns and operates ShopNBC and ShopNBC.com .


Source: FanBuzz

CONTACT: Media, Karen Frascona, Brian Kirschner, Chris Wallace, Donna
Katzman or Kevin Fischer, all of Comcast-Spectacor, +1-215-339-7666;
Rick Ehrman, VP Corporate Development of ValueVision Media, +1-952-943-6154,
rehrman@shopnbc.com

Web site: http://shop.sixers.com/
http://www.sixers.com/
http://www.shopnbc.com/


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