1UP.com Launches Interactive Holiday Buying Guide for Gamers

1UP.com Launches Interactive Holiday Buying Guide for Gamers

NEW YORK, Dec. 14 /PRNewswire/ -- 1UP.com, the Ziff Davis Media Game Group's online community for gaming enthusiasts, announced today a special interactive holiday gift guide for gamers, complete with free giveaways and donations to the Toys for Tots charitable organization.

The 1UP.com Holiday Buying Guide features hundreds of electronic videogame products and accessories to help gaming enthusiasts select the best gifts for the holiday season. Ziff Davis' award-winning and most-respected editors in the industry, have assessed and categorized the hottest games of 2004 for all of the major gaming platforms, including Xbox, PlayStation, GameCube, PC, and portable devices. The Holiday Guide also provides the latest reviews, tips, tricks and analysis for which games will be the smartest holiday purchases.

In the spirit of the holiday season, the Ziff Davis Media Game Group will donate a significant portion of revenue from its holiday catalog to Toys for Tots to help brighten the season for children in need. In addition, every participating company will donate a copy of their product to Toys for Tots to be distributed during the holidays.

In addition, as an extra incentive to drive traffic to the online Guide, 1UP.com has created the ultimate prize for gamers: the Santa Super Sack. Every game and product featured in the catalog will be placed in the Santa Super Sack, and one lucky contestant will win the entire collection for the holidays. Anyone who registers at 1UP.com may enter the contest to win.

Lastly, in order to benefit of 1UP.com's social networking features, 1UP.com will mobilize its thousands of members to promote the charity and contest. The editors will encourage the network's most influential members to write about the 1UP.com Toys for Tots program and giveaway in the clubs they run, on their message boards, and on their personal weblogs. Those members in turn will encourage their network of friends to join the site, sign-up for the Santa Super Sack, donate to Toys for Tots, and use the Holiday Buying Guide.

About Ziff Davis Media Game Group

Ziff Davis Media Game Group is the largest publisher of electronic game magazines in the United States. Electronic Gaming Monthly has the highest rate base of any independent gaming magazine published. It covers the PlayStation 2, Xbox, GameCube, Game Boy Advance, and all relevant and emerging game systems. Official U.S. PlayStation Magazine is the #1 publication for passionate PlayStation gamers. Xbox Nation is the independent voice covering the Microsoft Xbox, and Computer Gaming World is the longest running and most respected publication for core PC gamers. 1UP.com, Ziff Davis Media's newest property, reaches active electronic game buyers on the Web.

About Ziff Davis Media Inc.

Ziff Davis Media is a leading integrated media company focusing on the technology, videogame and consumer lifestyle markets. The Company is an information services provider of technology media including publications, websites, conferences, events, eSeminars, eNewsletters, custom publishing, list rentals, research and market intelligence. In the United States, the Company publishes 9 market-leading magazines including PC Magazine, Sync, eWEEK, CIO Insight, Baseline, Electronic Gaming Monthly, Computer Gaming World, Official U.S. PlayStation Magazine and Xbox Nation. The Company exports the power of its brands internationally, with publications in 41 countries and 20 languages. Ziff Davis Media leverages its content on the Internet with eight highly-targeted technology and gaming sites including PCMag.com, eWEEK.com, ExtremeTech.com and 1UP.com. The Company also produces highly-targeted b-to-b and consumer technology events including DigitalLife. With its main headquarters and PC Magazine Labs based in New York, Ziff Davis Media also has offices and lab facilities in the San Francisco and Boston markets. Additional information is available at http://www.ziffdavis.com/.


Source: Ziff Davis

CONTACT: Randy Zane of Ziff Davis Media Inc., +1-212-503-3535, or
randy_zane@ziffdavis.com

Web site: http://www.ziffdavis.com/


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