ISWI Subsidiary Launches Spanish Service With One of the World's Largest Sports Books

ISWI Subsidiary Launches Spanish Service With One of the World's Largest Sports Books

Successful Launch on www.miapuesta.com Extends Reach of SportXction(TM) Further Into Europe

WEST PATERSON, N.J., Nov. 30 /PRNewswire-FirstCall/ -- Interactive Systems Worldwide Inc. (NASDAQ:ISWI) announced today that its wholly owned subsidiary, Global Interactive Gaming Limited (GIG) has expanded its agreement with SportingBet, one of the world's largest Internet sports betting companies. ISWI's SportXction(TM) play-by-play sports betting service has been incorporated into their Spanish wagering website www.miapuesta.com. The official launch of the service successfully took place recently for the match between Barcelona v Real Madrid, one of Europe's greatest football rivalries.

Bernard Albanese, President of ISWI, stated, "We are pleased to extend this relationship with SportingBet, one of the world's most popular Internet sports betting and gaming companies. We are excited to add Spain to our growing list of countries where our service is available. These countries currently include the U.K., Greece and Ireland. Our multi-currency and multi-language enhancements to the system have broadly expanded our future potential markets to most of the world. We will continue to increase our coverage of international events to meet the needs of our global partners."

Matt Jellicoe, Head of Marketing at Sporting Bet, said, "We are excited to launch the SportXction(TM) System with our Spanish partner as Spain represents a very important market for us. We have been very pleased with the recent results from football, cricket, golf, tennis and snooker on our U.K. and Greek sites and look forward to offering the service to a more global audience."

About SportXction(TM)

SportXction(TM) is a patented, real-time, software system, which allows a player to make play-by-play wagers on a sporting event while the event is in progress. Wagering may be conducted while viewing a live or televised sporting event, or listening to it on the radio. The wagers offered are mostly oriented to short-term action, for example, is the penalty kick successful, is the next play a run or a pass, is the next pitch a ball or a strike, does the shooter make two foul shots, and many more. The wagers have odds associated with them, which relate to the probable outcome of the proposition being wagered upon, and the odds are adjusted in real time to balance the pool using proprietary artificial intelligence software to reflect player sentiment, as derived from the betting patterns. The system can be used with virtually any sport.

About SportingBet

SportingBet Plc had turnover of pounds Sterling 358.3 million for the three months ended October 31, 2004 (of which pounds Sterling 346.3 million represented sports betting) and also experienced strong growth in its customer base which reached 1.3 million (of which 0.5 million were from Europe).

About Global Interactive Gaming Limited (GIG)

Based in London GIG has modern, secure facilities, including operating suites, a computer hub with communications services, system demonstration resources, plus offices to house corporate/administrative, operations, technical, maintenance, support, marketing and legal services. The facility is capable of simultaneously operating the SportXction(TM) system on four sporting events while interconnected with users playing the game via interactive television, the Internet and mobile phones. GIG envisions potentially running over 1,000 sporting events per year in Great Britain alone when the service is fully mature. GIG currently has a staff of 10 and there is substantial room for expansion in the facility.

This press release contains "forward-looking statements" made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 including, but not limited to, whether the agreement will generate significant revenue for ISWI; and the number of SportingBet customers who will utilize the SportXction(TM) system for placing wagers. Investors are cautioned that these statements involve risks and uncertainties and that actual results may be different from those contained in these forward-looking statements. Additional risks and uncertainties are detailed in the Company's filings with the Securities and Exchange Commission, including but not limited to its Form 10-KSB for the year ended September 30, 2003 and its Forms 10-QSB for the quarters ended December 31, 2003, March 31, 2004 and June 30, 2004.

For more information, please contact: Barry Mindes, Chairman, bmindes@sportxction.com, or Bernard Albanese, President, balbanese@sportxction.com, both of ISWI, +1-973-256-8181; or investors, Matthew Hayden, President of Hayden Communications, +1-843-272-4653, matt@haydenir.com, for ISWI.


Source: Interactive Systems Worldwide Inc.

CONTACT: Barry Mindes, Chairman, bmindes@sportxction.com, or Bernard
Albanese, President, balbanese@sportxction.com, both of ISWI, +1-973-256-8181;
or investors, Matthew Hayden, President of Hayden Communications,
+1-843-272-4653, matt@haydenir.com, for ISWI

Web site: http://www.miapuesta.com/


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