Ultimate Heights: #project360 Conquers Mount Everest

Ultimate Heights: #project360 Conquers Mount Everest

SEON, Switzerland and KATHMANDU, Nepal, May 22, 2016 /PRNewswire/ --



First Documentation of the South route with a 360degree(s) camera for Mammut's
#project360.



- Cross reference: Picture is available at AP Images (http://www.apimages.com) -



A new milestone in virtual mountaineering was celebrated, as the two Nepalese mountain
guides Lakpa Sherpa and Pemba Rinji Sherpa with the support of their colleagues Ang Kaji
Sherpa and Kusang Sherpa became the first men in the world to document the whole South
route to the summit of Mount Everest with a 360degree(s) camera rig for Mammut's
#project360. The full route is now online and can be seen at
http://project360.mammut.ch.



(Photo:
http://photos.prnewswire.com/prnh/20160520/370408 )




(Photo:
http://photos.prnewswire.com/prnh/20160520/370409 )




The Everest expedition was spearheaded by virtual reality expert and technical
director of the project, Matthias Taugwalder. He initiated the #project360 with mountain
sports brand Mammut in collaboration with Heye Grid two years ago. "#project360 started
out when we captured the full ascent of the Eiger North face for the first time. For that,
we developed a special camera system with a backpack and a cube of six Go Pro cameras that
record 360 images and videos in regular intervals. Since then we have captured more than
40 routes in the Alps and worldwide and now Mount Everest is the highlight of this
project."



For Mammut it was clear from the beginning that Sherpas would be the only appropriate
candidates for this challenging summit endeavor. Lakpa Sherpa, the lead guide of the
#project360 Everest expedition, underlined that he was proud to carry one of the cameras
to the roof of the world. "I feel lucky to join this great project because it shows both
the beauty and dangers of climbing Mount Everest." For the climb he roped up with mountain
guide colleague Pempa Rinji Sherpa. Two experienced Sherpas and climbers, Kusang Sherpa
and Ang Kaji Sherpa, supported them on their ascent to the top.



The four Sherpas climbed from Basecamp at 5380 meters of altitude to the summit at
8848 meters, passing all iconic route highlights: through the unpredictable, constantly
moving Khumbu Icefall, the Western Cwm that is notorious for its changeable weather
conditions, up through the steep, icy Lhotse Face, reaching the summit by passing the
technical cruxes of Yellow Band, Geneva Spur and the infamous Hillary Step.



After many days of acclimatizing and climbing Lakpa Sherpa, Pemba Rinji Sherpa, Kusang
Sherpa and Ang Kaji Sherpa reached the summit and became the first mountaineers that
managed to capture the whole route to the summit of Mount Everest with a 360degree(s)
camera rig.



A personal success for the committed Sherpa team and the virtual mountaineering
highlight to Mammut's #project360.



Read the full story: http://community.mammut.ch



Watch the YouTube video: https://www.youtube.com/user/mammut



Download the media kit:
http://media.pprmediarelations.ch/Mammut/Expeditionen+Athletenprojekte/project360/5.+Everest+2016



#project360



Developed in cooperation with VR specialist Matthias Taugwalder and Heye Grid,
professional mountaineers and Mammut employees have carried specially designed camera
backpacks to more than 40 mountains all over the world since 2014. These spectacular


routes can be experienced in full 360degree(s) panoramas at
http://project360.mammut.ch. In addition, all of the routes' most iconic passages are


highlighted with feature videos and bonus information.




 
Contact 

 
Fabian Erhard 
Mammut Sports Group AG  
Industriestrasse Birren 5 
CH-5703 Seon

 
Public Relations 
Phone +41-(0)62-769-82-71 
Fax +41-(0)62-769-82-47 
fabian.erhard@mammut.ch 


 





Photo:
http://photos.prnewswire.com/prnh/20160520/370408



http://photos.prnewswire.com/prnh/20160520/370409


Photo:http://photos.prnewswire.com/prnh/20160520/370408
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160520/370409
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160520/370408
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160520/370409
http://photoarchive.ap.org/
Mammut Sports Group AG


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