Turkish Airlines Brings Batmobile to Travel Across Istanbul's Newest Bosphorus Bridge
Turkish Airlines Brings Batmobile to Travel Across Istanbul's Newest Bosphorus Bridge
ISTANBUL, April 27, 2016 /PRNewswire/ --
The cross-continental journey is the first-ever and longest-ever real world ride for
the Batmobile
Turkish Airlines brought the world-famous, iconic Batmobile to Istanbul to travel
cross-continental for the first time via the newest Bosphorus bridge to celebrate the
release of Warner Bros. Pictures' highly anticipated action adventure movie Batman v
Superman: Dawn of Justice.
(Photo:
http://photos.prnewswire.com/prnh/20160427/360803 )
(Photo:
http://photos.prnewswire.com/prnh/20160427/360802 )
The Batmobile travelled from Europe to Asia by crossing the Bosphorus Strait via the
new Yavuz Sultan Selim Bridge which officially opens to the public this summer. This
marked the longest-ever ride for the one-of-a-kind vehicle.
"The ride across the newest Bosphorus bridge is symbolic of how the Batmobile unites
people worldwide as a pop culture icon, how Istanbul is the one and only city connecting
two continents, and how Turkish Airlines bridges passengers globally to 113 countries and
more than 287 destinations," said M. Ilker AycI, Turkish Airlines' Board Chairman.
"This is an opportunity for us to introduce our precious city, Istanbul and our newest
bridge to the world. The Batmobile is one of the most symbolic movie icons of all time,
and has now connected the world with Istanbul," added M. Ilker AycI.
Turkish Airlines' Istanbul hub is centrally located at the crossroads of Europe and
Asia, serving as a geographically attractive and natural transfer point for international
routes.
The Istanbul hub provides Turkish Airlines with a competitive advantage that allows
the carrier to reduce flight time and offer one-stop connections to more than 287
destinations.
The video of the Batmobile's cross-continental travel can be watched on YouTube here:
https://youtu.be/n0y7NzMCR8s
The Batmobile ride across the Bosphorus is one of many promotional events Turkish
Airlines is hosting as the Official Airline Partner for Warner Bros. Pictures' action
adventure Batman v. Superman: Dawn of Justice. What is more, the movie experience is
extended to fans inflight through an exclusive 777 Turkish Airlines wrapped in Batman v
Superman: Dawn of Justice livery; limited-edition Turkish Airlines Batman v Superman: Dawn
of Justice-themed amenity kits; a Time Out travel guide for the airline's newest
"destinations," Gotham City and Metropolis; inflight menu items; and a special edition
frequent flyer Miles & Smiles card.
Additionally, an advertisement announcing Turkish Airlines' newest "destinations,"
Gotham City and Metropolis, featured the film's stars Ben Affleck and Jesse Eisenberg,
garnering more than 50 million online views worldwide.
Photo:
http://photos.prnewswire.com/prnh/20160427/360803
http://photos.prnewswire.com/prnh/20160427/360802
Photo:http://photos.prnewswire.com/prnh/20160427/360803
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160427/360802
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160427/360803
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160427/360802
http://photoarchive.ap.org/
Turkish Airlines
CONTACT: Turkish Airlines Inc., GLOBAL PR, Head Office Building, Ye ilkoy 34149 Istanbul Turkey, +90 212 463 63 63, globalpr@thy.com
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