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Tuesday, August 11, 2015

Shareablee Ranks Top Ten TV Networks in July 2015

Shareablee Ranks Top Ten TV Networks in July 2015

TV Networks see 13% social growth over June

ESPN tops ranking, FX sees largest growth in July

NEW YORK, Aug. 11, 2015 /PRNewswire/ -- Shareablee Inc., the leading social media benchmarking and audience analysis firm that partners with TV and cable networks CBS, NBC, ESPN, Univision, FOX News and CNN, among others, today released a July ranking of the most socially engaged TV Networks in the U.S. The ranking, which includes all television shows and the main network brand accounts under their respective networks, reflects a total of 551.2 million social actions (409 million on Facebook - likes, shares and comments, 27.8 million on Twitter - retweets, favorites, 110.2 million on Instagram - likes, comments, 4.1 million on YouTube - likes, dislikes, comments) and saw a 13% growth in total social actions compared to June 2015.

ESPN, led by the program SportsCenter, ranks number one with 66.7 million total actions across Facebook, Twitter, Instagram and YouTube. Telemundo ranked number one on Facebook with 56.5 million actions, ABC ranked number one on YouTube with 822.2 thousand actions, and ESPN ranked number one on Twitter and Instagram with 8.6 and 31.8 million actions, respectively. Fox News won the news category with 38.3 million actions. FX grew 122 percent, the largest growth in the TV Network category during the month of July, driven by American Horror Story's social promotion of its upcoming season. ABC captured the most social amplification of any TV network with nearly 10 million shares and retweets on Facebook and Twitter.



Shareablee Social Scorecard: Top Ten U.S. TV Networks by Total Network Presence

July 2015

Rank Network Total Total Actions to Fans &
Fans Indexiii Followersiv
Actionsi Contentii
Facebook Facebook Facebook
Facebook Twitter Twitter Twitter
Twitter Instagram Instagram Instagram
Instagram YouTube YouTube YouTube
YouTube
--- ---

Category Average 9.8M 3,653 100 47.7M
---------------- ---- ----- --- -----

1. ESPN 66.7M 12,002 228 114.1M
--- ---- ----- ------ --- ------

2. Telemundo 58.9M 12,963 685 33.6M
--- --------- ----- ------ --- -----

3. ABC 50.5M 18,791 105 187.9M
--- --- ----- ------ --- ------

4. Univision 43.2M 18,006 309 54.6M
--- --------- ----- ------ --- -----

5. Fox News 38.3M 10,998 454 32.9M
--- -------- ----- ------ --- -----

6. NBC 35.8M 14,715 92 151.2M
--- --- ----- ------ --- ------

7. MTV 30.8M 4,932 84 143.5M
--- --- ----- ----- --- ------

8. ABC Family 30.1M 5,653 240 49.1M
--- ---------- ----- ----- --- -----

9. E! 19.2M 6,781 184 40.9M
--- --- ----- ----- --- -----

10. CBS 16.7M 13,113 29 226.2M
--- --- ----- ------ --- ------


i Total actions metric includes the total volume of post-level likes, shares, favorites, retweets, comments and dislikes for all properties under each brand across platforms.

ii Total content includes all posts, tweets, media and YouTube videos posted by all properties under each brand across platforms.

iii "Actions to fans index" is calculated as the total number of actions taken on all posts made by properties in the network in the time period, divided by the total fan count of all
properties in the network. This value is then set as an index against all U.S. TV Networks.

iv Total fans/followers includes average fans/followers for all properties under each brand as of July 31, 2015.
Other notable findings include:


-- The Top Five TV shows by engagement: SportsCenter, ESPN (36.4 million
actions), Pretty Little Liars, ABC Family (23.6 million actions), Teen
Wolf, MTV (12 million actions), El Senor de los Cielos, Telemundo (11.6
million actions), Good Morning America, ABC (10.9 million actions)
-- The Top Five TV Networks on Facebook: Telemundo (56.5 million actions),
ABC (44.2 million actions), Fox News (36.7 million actions), Univision
(35.4 million actions), NBC (30.5 million actions)
-- The Top Five Networks on Twitter: ESPN (8.6 million actions), MTV (3.5
million actions), ABC (2.1 million actions), ABC Family (1.5 million
actions), E! (1.4 million actions)
-- The Top Five Networks on Instagram: ESPN (31.8 million actions), ABC
Family (18.5 million actions), E! (8 million actions), MTV (7.4 million
actions), Univision (7.1 million actions)
-- The Top Five Networks on YouTube: ABC (822.2 thousand actions), NBC
(774.3 thousand actions), TBS (399.4 thousand actions), MTV (294.5
thousand actions), Comedy Central (291.1 thousand actions)
About Shareablee Inc.
Launched in 2013, Shareablee Inc. is the leading authority on audience intelligence, competitive benchmarking and actionable insights for social media. The official social media analytics partner of comScore, Shareablee measures a census of global properties and collects brand audience and engagement data across Facebook, Twitter, Instagram, Google+, Tumblr, LinkedIn, and YouTube.

Media Contact:
Kara Lawson

Email: kara@shareablee.com

Mobile: +1.917.808.6402

SOURCE Shareablee Inc.

Shareablee Inc.

Web Site: http://www.shareablee.com


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