Westeros Sentinel - A Visual Analytics Dashboard for HBO's Fantasy TV Series "Game of Thrones"

Westeros Sentinel - A Visual Analytics Dashboard for HBO's Fantasy TV Series "Game of Thrones"

VIENNA, April 9, 2015 /PRNewswire/ --



Unpredictable characters, political intrigues and complex social relations are key
ingredients behind the success of HBO's TV fantasy series Game of Thrones. The result is
an active exchange on social media platforms, with heated discussions and spirited debates
among the fans of the series. With Westeros Sentinel, webLyzard provides a visual
dashboard to explore the online dialog. Released ahead of the series' fifth season, the
system is named after the fictional continent Westeros, which is home to the capital and
plays a central part in the storyline.



"Westeros Sentinel uses the webLyzard Web intelligence platform to better understand
viewer engagement by analyzing streams of user-generated content," explains Prof. Arno
Scharl, Managing Director of webLyzard technology. "We have chosen the popular television
series Game of Thrones as a showcase, because it has established a reputation for lively
discussions via social media." The system aggregates the user comments from social media
channels in real time, and combines them with the latest news articles.



The platform addresses changes in the media landscape, and the significant impact of
social media on the viewing experience. Television programming professionals no longer
measure the success of a show such as Game of Thrones merely by the size of the audience,
but rather by viewer engagement. Social media allow audiences, critics, actors, and
producers alike to share experiences, discuss important events, express views and provide
interpretations.



Westeros Sentinel captures this social engagement around Game of Thrones and provides
a deep insight into changing viewer perceptions. Advanced visual analytics tools provide
an unprecedented level of transparency about emerging trends. They reveal how new plot
elements trigger and shape discussions, for example, or how real-world events such as an
actor's public appearance at an award ceremony affect viewer sentiment.



Links and Images




- Westeros Sentinel Portal - http://got.weblyzard.com
- Press Resources and Image Material -
http://www.weblyzard.com/game-of-thrones


About webLyzard technology



webLyzard technology offers advanced Web intelligence platforms for a range of clients
including large consumer brands and international organizations. webLyzard's award-winning
visual dashboard enables decision makers to accurately identify relevance and sentiment of
online content, measure brand reputation, and access the industry's most advanced
communication success metric.




Contact

Prof. Dr. Arno Scharl
webLyzard technology
Puechlgasse 2/44, 1190 Vienna, Austria
(Tel) +43-1-2760821
(E-Mail) scharl@weblyzard.com
(Web) http://www.weblyzard.com
(Twitter) @webLyzard


webLyzard technology gmbh


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