IMImobile and Universal Music Nominated With 'The Kleek' for the 2015 Global Mobile Awards

IMImobile and Universal Music Nominated With 'The Kleek' for the 2015 Global Mobile Awards

HYDERABAD, India and LONDON, February 9, 2015 /PRNewswire/ --



The Kleek, a Pioneering Music App Designed and Built Specifically for Africa,
Shortlisted for 'Best Mobile Music App' of the Year



IMImobile, a global technology company providing software and services which help
businesses capitalise on the growth in mobile communications, today announced that it has
been shortlisted for the 2015 Global Mobile Award. The Kleek, a pan-African Universal
Music Group streaming service, is nominated for 'Best Mobile Music App' of the year.



The Global Mobile Awards, hosted by the GSMA, are the most competitive awards across
the mobile industry and will honour more than 40 winners across nine categories. Over 300
independent experts, analysts, journalists and academics judged the awards and selected
more than 270 nominees.



The Kleek, an innovative radio music streaming app, designed by BBH and developed by
IMImobile, enables smartphone users across Africa to stream curated playlists directly to
their mobile phone. The Android-based app offers more than just music, allowing users to
access artist diaries, news, charts, previews, competitions, exclusive previews and much
more.



Alex Klose, Head of Marketing at IMImobile, commented on the award nomination: "We are
very excited to have made it onto the shortlist with our client Universal Music Group.
Over the past 20 years, the Global Mobile Awards has been recognising outstanding
achievements and innovation across the mobile industry."



"The nomination is a testament to the innovative concept of the app, which connects
millions of fans across Africa to a tailored music experience, including both local and
international music content, while allowing artists to reach a wider pan-African audience.
The Kleek truly is bringing mobile music to Africa," he added.



Michael O'Hara, Chief Marketing Officer, GSMA commented: "Congratulations to all the
nominees. With a new record of over 800 entries, the competition has been greater than
ever - reflecting the dynamic pace of growth and evolution across the mobile world. We
look forward to celebrating 20 years of mobile achievement and innovation with all the
nominees and winners on Tuesday 3rd March."



The Global Mobile Awards ceremony will take place at the Mobile World Congress,
Tuesday, 3rd March at 2.30 pm in Hall 4, Auditorium 1, in Barcelona. Legendary comedian,
actor and writer John Cleese is selected to host the ceremony. The full list of all
nominees can be found at: www.globalmobileawards.com/nominees-2015
[http://www.globalmobileawards.com/nominees-2015 ].



About IMImobile



IMImobile is a leading global technology company providing software and services which
help businesses capitalise on the growth in mobile communication. Its services, delivered
in over 60 countries in Europe, the Americas, MEA and India, help its clients to engage
and transact with their customers more efficiently through smarter mobile engagement. The
company's solution allow customers to use mobile as a channel to create new revenue
streams, as CRM and customer engagement channel and as a channel to improve business
operations.



IMImobile's DaVinci suite of products are modular, scalable and delivered through
cloud infrastructure which is integrated into mobile operator networks, internet services
and social media platforms. The products and solutions have helped IMImobile establish a
blue-chip client base of leading mobile operators and global enterprises. Key customers
include Vodafone, O2, Telefonica, Aircel, Airtel, BSNL, AT&T, MTN, France Telecom,
Centrica, Coca-Cola, Universal Music, Tata, the AA, the BBC and major financial
institutions.



The company is headquartered in London with offices in Hyderabad, Atlanta and Dubai
and has 650 employees worldwide. IMImobile is quoted on the London Stock Exchange's AIM
market with the TIDM code IMO.



For more information, visit www.imimobile.com [http://www.imimobile.com ] or contact
alex.klose@imimobile.com.




Media Contact:
Alex Klose
alex.klose@imimobile.com
+44-7775-420-016
Head - Marketing, IMImobile



IMImobile


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