Clip Interactive Signs Corporate Contract to Develop Interactive Radio Apps for 23 Radio Stations Across the Country

Clip Interactive Signs Corporate Contract to Develop Interactive Radio Apps for 23 Radio Stations Across the Country

Partnership expands based on increased revenue and success in preliminary market

BOULDER, Colo., Dec. 4, 2014 /PRNewswire/ -- Clip Interactive announced today the expansion of its partnership with Alpha Media, adding interactive radio technology to 23 broadcast stations in 4 markets, with additional stations soon to come on board.

"As the original broadcast partner of Clip Interactive, we are confident the radio app technology will continue to evolve and generate meaningful metrics for our stations," said Bob Proffitt, President and CEO of Alpha Media."While expanding our radio footprint, we recognize that implementing an interactive strategy is fundamental to growing our broadcast and digital revenue."

The implementation of interactive radio is a key revenue strategy for the radio station group, which is experiencing significant growth as it adds new radio stations to their portfolio on a regular basis. Clip Interactive enables listeners to interact with all elements of the broadcast and stream, enabling listeners to enter contests, find out the artist behind a new song, access special offers and interact with DJs and more.

"The partnership expansion with Alpha Media not only proves the effectiveness of interactive radio - increasing user engagement, bringing new advertisers to the medium and thereby increasing overall revenue for the station," said Bill Freund, chief revenue officer at Clip Interactive. "But also clearly illustrates that interactive radio is creating new opportunities for the industry to grow as a whole."

About Clip Interactive
Clip Interactive is a Boulder, Colorado technology company founded in 2012. The company's mission is to give interactive radio to the masses in order to bring more listeners to stations and provide new services to listeners, advertisers, labels and station owners through both stand-along apps for individual stations as well as the Clip Radio app, which aggregates all Clip Interactive stations.

About Alpha Media
Alpha Media, headquartered in Portland, Oregon owns and operates 68 radio stations and 2 additional stations under LMAs in 12 markets across the United States covering all formats including Top 40, Adult Contemporary, Spanish, Urban, News Talk, Sports, Rock, Country and more. In addition to the radio stations; Alpha Media owns the digital media and marketing company; Xapsis in Peoria, Illinois and the intimate performance venues, Bing Lounge in Portland, Oregon and Alamo Lounge in San Antonio, Texas.

SOURCE Clip Interactive

Clip Interactive

CONTACT: Jill Thompson, jthompson@metzger.com, 720-438-8289


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